Amazon

Principal Product Manager - Technical, ADSP: Identity

Amazon • $197K — $267K *
New York, NY 10025In-Person
Consumer Technology
8 - 10 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • 10+ years in technical product or program management
  • 3+ years of complete product delivery experience
  • Proven expertise in technical product management
  • Experience in roadmap strategy and feature tradeoffs
  • Strong ability to lead engineering discussions and strategy
  • Experience managing cross-organizational programs without direct authority

Responsibilities

  • Define and execute product strategy based on customer needs
  • Drive product improvements by analyzing performance metrics
  • Create a multi-year roadmap to guide product development
  • Manage cross-functional stakeholder relationships effectively
  • Engage with industry leaders for collaborations
  • Translate market insights into actionable product strategies
  • Conduct customer interviews to identify unmet advertising needs

Benefits

  • Health insurance (medical, dental, vision)
  • 401(k) matching
  • Paid time off and parental leave
  • Flexible Spending Accounts
  • Adoption and Surrogacy Reimbursement coverage
  • Mental Health Support
Full Job Description
As a Principal Product Manager on our Ad-Identity team, you'll define and execute cross-functional products that power Amazon's advertising infrastructure, serving billions of queries daily. You'll leverage your deep expertise in digital advertising, technical product management, and business strategy to drive innovation in identity solutions that enhance ad relevance, improve publisher quality, and support Amazon's advertising ecosystem.

Key job responsibilities

Define and execute product strategy by identifying new business opportunities, working backward from customer needs, and developing products and initiatives that scale across the advertising ecosystem

Drive continuous improvement by owning key metrics, analyzing performance data, and collaborating closely with engineering and stakeholders to optimize ad-identity solutions

Define product vision and strategy, creating a clear multi-year roadmap that guides engineering, science, and design efforts across the organization

Manage cross-functional stakeholders by balancing business needs with technical constraints, influencing priorities, and providing clarity in ambiguous situations across Amazon Advertising teams

Partner with industry leaders by engaging with ad-tech companies and industry bodies to explore collaborations and advance Amazon's position in the advertising identity space

Translate insights into product strategy, ensuring our solutions remain at the forefront of the advertising identity industry

A day in the life

As a Principal Product Manager on our ad-identity team, you'll work at the intersection of business strategy and technical innovation. Your day might include conducting customer interviews to uncover unmet needs in the advertising identity space, collaborating with engineering teams to evaluate technical feasibility of new product concepts, or presenting market insights to senior leadership to inform our roadmap priorities. You'll balance deep dives into industry trends with cross-functional planning sessions, working alongside data scientists, engineers, and business partners to move initiatives from concept to launch. You'll also engage with external ad-tech partners and industry organizations to understand emerging standards and position Amazon as a thought leader in advertising identity solutions.

About the team

Our Ad-Identity team forms the backbone of Amazon's programmatic advertising business and supports multiple teams in the advertising ecosystem. You'll join a dynamic, entrepreneurial team that leverages Amazon's scale and resources to deliver innovative solutions.

BASIC QUALIFICATIONS

- Bachelor's degree

- 10+ years of technical product or program management experience

- 3+ years of end to end product delivery experience

- Experience technical product management

- Experience with feature delivery and tradeoffs of a product

- Experience owning/driving roadmap strategy and definition

- Experience leading engineering discussions around technology decisions and strategy related to a product

- Experience leading cross-organizational programs and setting and holding teams and individuals to timelines and deliverables without explicit authority

PREFERRED QUALIFICATIONS

- Experience working directly with Engineers on product enhancements

- Experience in project management methodologies, business analysis, or process improvement

- Experience owning data-centric products

- Experience with and deep understanding of advertising technologies (i.e., ad server, DSP)

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Palo Alto - 206,900.00 - 279,900.00 USD annually

USA, NY, New York - 197,900.00 - 267,800.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Retail & Consumer Goods
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ
AMZN
* Ladders Estimates

Similar Jobs

Ad banner background

Get Ready For Your
Next Interview

More Jobs at Amazon

More Consumer Technology Jobs

Find similar Principal Product Manager - Technical, ADSP: Identity jobs:

NationwideNew York, NY