Google

Principal Account Executive, Retail, Large Customer Sales

Google$161K — $234K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience
  • 11 years of experience in digital advertising or sales, or 8 years with an advanced degree
  • Experience working with advertisers, agencies, or clients
  • Strong relationship-building skills with C-level executives
  • Expertise in Google Ad Solutions, particularly in video advertising and CTV
  • Experience in social, TV, and video media sales.
  • Proven ability to influence and develop business plans in complex environments

Responsibilities

  • Engage and influence C-suite executives to understand their business challenges
  • Lead Joint Business Plan development to align on growth goals
  • Design and pitch tailored Google advertising solutions using data-driven insights
  • Measure campaign results against objectives and competitor offerings
  • Cultivate a robust pipeline of new opportunities for customer growth

Benefits

  • Comprehensive health insurance
  • 401(k) plan with company match
  • Generous paid time off and holidays
  • Employee assistance program
  • Access to wellness programs and resources
Full Job Description
Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 11 years of industry experience in digital advertising, consultative sales, business development, or digital marketing, or 8 years of experience with an advanced degree.
  • Experience working with advertisers, agencies, or clients.

Preferred qualifications:
  • Experience building trusted-advisor relationships with C-level executives, and managing multiple projects, business leads, and internal stakeholders.
  • Experience with Google Ad Solutions, expertise in video advertising (AI-powered Performance and Video, CTV) and understanding of competitor landscape across traditional and digital media advertising.
  • Ads sales experience in social, TV and video media.
  • Expertise in the Retail Industry and deep product knowledge of Google's advertising solutions, specifically Shopping and YouTube.
  • Proven ability to develop joint business plans in complex, ambiguous environments, influence/collaborate across organizations, and drive business success for the customer and Google.


Responsibilities
  • Engage and influence key decision-makers, including C-suite executives, building trusted relationships to understand their core business challenges and strategic priorities.
  • Lead the development of Joint Business Plans, aligning with customers on ambitious goals and establishing shared accountability to unlock transformative growth opportunities.
  • Design and pitch powerful, data-driven Google solutions tailored to customer needs, leveraging in-depth knowledge of Google's advertising offerings and compelling storytelling, while effectively navigating objections to secure investment and exceed revenue sales targets.
  • Demonstrate Google's value by measuring campaign results against customer objectives and competitor's offerings, and sharing data-driven insights that shape customer strategies and reinforce the partnership.
  • Own the customer's growth trajectory by proactively identifying and cultivating a robust pipeline of new opportunities, leveraging insights and proven success to expand the partnership.


Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $161000 - $234000 (USD) 75% bonus target equity benefits

Learn more about benefits at Google .

About Google

Google is a multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search engine, cloud computing, software, and hardware. Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company has grown tremendously since then and has become one of the most valuable companies in the world. Google's mission is to organize the world's information and make it universally accessible and useful.
Learn more about Google
Size
156,500 employees
Market Cap
$1,115.4 billion
Industry
Net Income
$40.2 billion
Founded
1998
5 Year Trend
+23.3%
Revenue
$182.5 billion
NASDAQ

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