Partner Marketing Lead, Cloud

Anthropic$255K — $320K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of partner marketing experience with hyperscaler partners
  • In-depth knowledge of enterprise buyer journeys and C-suite engagement
  • Proficiency in developing effective joint value propositions
  • Experience managing complex, multi-stakeholder initiatives
  • Strong relationship-building skills in partner marketing and sales environments
  • Exceptional organization and detail-oriented planning abilities
  • Outstanding written and verbal communication skills, especially in executive content

Responsibilities

  • Design comprehensive go-to-market programs for major cloud partners to acquire enterprise customers.
  • Develop joint marketing campaigns targeting decision-makers focusing on AI transformation.
  • Create partner messaging frameworks and enablement materials for effective Claude positioning.
  • Lead campaign execution by coordinating with various marketing teams for seamless delivery.
  • Establish joint business planning with cloud partners, including metrics for success.
  • Collaborate with partner sales to create account-based marketing strategies.
  • Monitor and report on partner marketing performance metrics for accountability.
  • Represent Anthropic at industry events and partner meetings as necessary.

Benefits

  • Opportunity to work closely with innovative cloud partners in AI.
  • Dynamic work environment in a fast-paced, high-growth organization.
  • Flexible work arrangements with hybrid in-office requirements.
  • Chance to impact the responsible use of AI in enterprises.
  • Professional development through collaborative teamwork and cross-functional initiatives.
Full Job Description
About the role

As a Partner Marketing Manager at Anthropic, you will play a pivotal role in building and scaling our partner marketing initiatives with our cloud partners. You will develop and execute comprehensive go-to-market programs that drive enterprise adoption of Claude through our cloud partners. In this role, you will shape joint value propositions, lead co-marketing campaigns and launch moments with our cloud partners, and build scalable programs that put Claude in front of enterprise customers. You'll be a key connector between Anthropic's partner organization and our marketing teams, ensuring seamless execution of high-impact programs that accelerate pipeline and revenue growth.

This role requires someone who can think strategically about long-term partner relationships while also rolling up their sleeves to execute flawlessly on campaigns, events, and programs. You'll need to balance the art of relationship-building with the science of measuring marketing impact, always keeping the focus on driving measurable business outcomes for both Anthropic and our partners.
Key responsibilities
  • Design and execute comprehensive go-to-market programs for one of our major cloud partners, focusing on enterprise customer acquisition
  • Develop joint marketing campaigns targeting C-suite and senior decision-makers at enterprise organizations, creating compelling narratives around AI transformation and business value
  • Build partner messaging frameworks and create high-quality enablement materials (pitch decks, solution briefs, case studies, demo scripts) that empower partners to effectively position Claude
  • Lead end-to-end campaign execution, coordinating across product marketing, demand generation, field marketing, and events teams to ensure flawless delivery
  • Establish and manage joint business planning processes with a major cloud partner, including quarterly planning, campaign calendars, and success metrics
  • Collaborate with partner sales teams to identify priority accounts and develop account-based marketing strategies that leverage partner relationships
  • Track, measure, and report on partner marketing performance, including partner-sourced pipeline, influenced revenue, and campaign ROI
  • Represent Anthropic at partner events, executive briefings, and industry conferences as needed
  • Build scalable processes and playbooks that can be replicated across the partner ecosystem as we grow
Minimum qualifications
  • Have deep expertise building and executing partner marketing programs with hyperscaler partners
  • Demonstrate strong understanding of enterprise buyer journeys and can create marketing programs that resonate with C-level executives
  • Are skilled at developing compelling joint value propositions that articulate clear business outcomes for enterprise customers
  • Have proven ability to manage complex, cross-functional initiatives with multiple stakeholders across organizations
  • Excel at building trusted relationships with partner marketing and sales teams, establishing yourself as a strategic advisor
  • Are highly organized and detail-oriented, with demonstrated ability to manage multiple programs simultaneously while maintaining quality
  • Possess excellent written and verbal communication skills, with experience creating executive-level content and presentations
  • Are data-driven and comfortable tracking marketing metrics, analyzing performance, and optimizing programs based on results
  • Thrive in fast-paced, high-growth environments and are comfortable with ambiguity and changing priorities
  • Have a "get it done" mentality and aren't afraid to jump in wherever needed to ensure program success
  • Care about the societal impacts of AI and are excited about enabling enterprises to adopt AI responsibly
Preferred qualifications
  • Experience in the AI/ML industry or working with AI-powered products
  • Background in B2B SaaS partner marketing, particularly in developer tools, data platforms, or enterprise software
  • Experience with marketplace programs (AWS Marketplace, GCP Marketplace, Azure Marketplace)
  • Proven track record launching and scaling new partner programs from the ground up
  • Experience marketing to technical audiences as well as business decision-makers
  • Understanding of enterprise AI use cases across different industries and functions
  • Experience with marketing automation platforms, CRM systems, and partner relationship management tools
  • Track record of success in high-growth startup environments

Role-specific policy: For this role, we expect all staff to be able to work from our San Francisco or Seattle at least 2 days a week, though we encourage you to apply even if you might need some flexibility for an interim period of time for relocation. If based in Seattle, this role will require traveling to the San Francisco office once a month. Additionally, this role will also require travel up to 20% of the time for partner meetings and partner events.

Deadline to apply: None. Applications will be reviewed on a rolling basis

The annual compensation range for this role is listed below.

For sales roles, the range provided is the role's On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.

Annual Salary:

$255,000-$320,000 USD

Logistics

Minimum education: Bachelor's degree or an equivalent combination of education, training, and/or experience

Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience

Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

About Anthropic

Anthropic is an artificial intelligence research lab that focuses on developing AI systems that are safe, reliable, and trustworthy. The company was founded in 2019 by Dr. Yoshua Bengio, a leading AI researcher and winner of the Turing Award. Anthropic's research is focused on developing AI systems that can learn from small amounts of data, reason about complex systems, and interact with humans in a natural way. The company is based in New York City and has a team of experienced AI researchers and engineers.
Learn more about Anthropic
Size
50 employees
Industry
Founded
2019

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