Fastly

Marketing Technology Specialist

Fastly$83K — $117K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Experience with CRM and marketing tech tools like SFDC, Marketo, and Hubspot.
  • Strong project management skills with a focus on independent execution.
  • Ability to build trusted relationships in a remote-first team environment.
  • Proactive and positive attitude toward change and learning.
  • Highly organized and self-motivated individual looking to impact a growing team.
  • 2-4 years of experience in a technical or analytical role.

Responsibilities

  • Own production of marketing automation elements in Marketo for demand generation campaigns.
  • Define project scope and requirements while ensuring proactive communication.
  • Develop and document new processes as they evolve.
  • Set up campaigns to accurately track funnel attribution.
  • Maintain data integrity through testing and rapid incident response.
  • Participate in sprint processes to determine project scope and acceptance criteria.

Benefits

  • Comprehensive medical, dental, and vision insurance from day one.
  • Family planning and mental health support, including an Employee Assistance Program.
  • Flexible vacation policy and up to 18 days of accrued paid sick leave.
  • 401(k) plan with company match and an Employee Stock Purchase Program.
  • 12 paid local holidays and 12 paid company wellness days.
Full Job Description
Posting Open Date: May 1, 2026

Anticipated Posting Close Date*: May 30, 2026

*Job posting may close early due to the volume of applicants.

Marketing Technology Specialist

The Marketing Technology Specialist will be responsible for building and executing on marketing automation efforts for Fastly marketing initiatives. You'll partner closely with regional and global marketers to develop and refine project requirements, using a variety of marketing tools to launch email marketing efforts, landing pages, and automation logic that directly impacts our sales teams. You'll ensure the process is defined and adhered to with respect to use of marketing technology and data management. You'll also partner closely with the sales operations organization to ensure that marketing-driven leads are moving smoothly into the sales process as appropriate.

What You'll Do:
  • Own the marketing automation production needs in Marketo (webinars, emails, landing pages, nurture programs, list imports) for new demand generation campaigns
  • Partnering with stakeholders to define scope and requirements, and communicating proactively on status of projects and ensure SLAs are being met.
  • Develop and document new and changing processes as they emerge
  • Ensure campaigns are set up to track attribution accurately throughout the funnel
  • Maintain data integrity through rigorous testing and swift incident response
  • Participate with team's sprint process to help scope & define acceptance criteria for requested work

What We're Looking For:
  • Experience using a CRM, marketing automation, and martech tools (SFDC, Marketo, Hubspot, Eloqua, Pardot, or similar)
  • Strong project management skills, who excels in independent execution and technical delivery
  • Ability to establish trusted relationships with other team members in an asynchronous, remote-first environment
  • Open, positive approach towards change, learning and personal development
  • Organized, detailed, and self-motivated individual who wants to make an impact at a growing organization
  • 2-4 years of experience in a technical or analytical role

We'll be super impressed if you have experience in any of these:
  • Hands-on experience with Marketo
  • Hands-on experience with Salesforce
  • Technical understanding of HTML, CSS & JavaScript
  • Experience working in a Sprint format
  • Experience working in a remote-first environment

Work Hours:

This position will require you to be available during core business hours.

Work Location(s) & Travel Requirements:

This position can be a hybrid or remote role and open to candidates residing in the following locations:
  • San Francisco, CA (hybrid)
  • Denver, CO (hybrid)
  • New York, NY (hybrid)
  • Remote within the US

This position may require travel as required by your role or requested by your manager.

Salary:

The estimated salary range for this position is $83,220 to $117,492.

Starting salary may vary based on permissible, non-discriminatory factors such as experience, skills, qualifications, and location.

This role may be eligible to participate in Fastly's equity and discretionary bonus programs.

Benefits:

We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits that start on the first day of your employment with Fastly. Curious about our offerings?

We offer a comprehensive benefits package including medical, dental, and vision insurance. Family planning, mental health support along with Employee Assistance Program, Insurance (Life, Disability, and Accident), a Flexible Vacation policy and up to 18 days of accrued paid sick leave are there to help support our employees. We also offer 401(k) (including company match) and an Employee Stock Purchase Program. For 2026, we offer 12 paid local holidays, 12 paid company wellness days.

About Fastly

Fastly is an American cloud computing services provider. Fastly's edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers' applications as close to their end-users as possible — at the edge of the internet. Fastly's customers include many of the world's most prominent companies, including Vimeo, Pinterest, The New York Times, and GitHub. Fastly was founded in 2011 by Artur Bergman, Simon Wistow, and Gil Penchina. The company went public on May 15, 2019, and is listed on the New York Stock Exchange under the ticker symbol 'FSLY'.
Learn more about Fastly
Size
976 employees
Market Cap
$936.2 million
Industry
Net Income
-$95.9 million
Founded
2011
Revenue
$290.8 million
NASDAQ

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