The
Marketing Program Manager is responsible for developing and executing integrated marketing programs that advance Schneider Electric's growth objectives across the Buildings End Market.
Working closely with Segment Marketing leaders, this role transforms strategic priorities into compelling, customer-centric marketing initiatives that build awareness, strengthen customer engagement, generate demand, and support commercial outcomes. The ideal candidate combines strong marketing expertise with exceptional execution capabilities, bringing together cross-functional teams to deliver impactful campaigns and experiences across the buyer journey.
This role is ideal for a marketer who enjoys turning ideas into action, thrives in a collaborative environment, and is passionate about helping customers modernize the built environment and critical infrastructure.
What You Will DoDevelop and Execute Segment Marketing Programs - Lead the planning and execution of integrated marketing programs aligned to Buildings End Market priorities.
- Translate segment strategies into coordinated campaigns, thought leadership initiatives, customer events, digital experiences, and sales enablement activities.
- Ensure all activities reinforce segment messaging, differentiation, and business objectives.
Drive Integrated Campaign Activation - Partner with teams across demand generation, web, communications, content, events, and agencies to deliver cohesive, multi-channel campaigns.
- Coordinate campaign launches and activation plans across paid, owned, and earned channels.
- Maintain a strong focus on delivering compelling customer experiences throughout the buying journey.
Support Customer and Market Engagement - Develop marketing programs that address the needs of key audiences, including building owners, executives, facility leaders, consultants, contractors, and channel partners.
- Identify opportunities to increase market engagement through industry events, executive programs, strategic partnerships, and thought leadership initiatives.
- Leverage customer and market insights to inform program and optimize performance.
Measure and Optimize Marketing Impact - Track program performance against established marketing objectives and KPIs.
- Analyze campaign results to identify insights, recommend improvements, and inform future marketing investments.
- Communicate program outcomes and business impact to key stakeholders.
Foster Cross-Functional Collaboration - Partner closely with marketing leaders, sales teams, product marketers, global peers, and agency partners to ensure alignment and execution excellence.
- Manage timelines, deliverables, and communications across multiple initiatives while balancing competing priorities.
- Champion a collaborative, customer-focused approach to marketing execution.
Qualifications - Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5-8 years of experience in B2B marketing, with demonstrated success executing integrated marketing programs and campaigns.
- Experience managing multi-channel marketing initiatives, including digital campaigns, content marketing, events, communications, and sales enablement.
- Strong understanding of modern marketing principles and the B2B buyer journey.
- Proven ability to collaborate across cross-functional teams and influence stakeholders in a matrixed environment.
- Experience analyzing marketing performance data and translating insights into action.
- Exceptional organizational, communication, and project leadership skills.
- Experience in commercial buildings, energy management, data centers, industrial technology, or other complex B2B industries is preferred.
- Currently local to Raleigh, NC; Nashville, TN; or Boston, MA and able to travel up to 25% of the time
Key Competencies - Integrated Marketing Execution
- Customer Journey Planning
- Cross-Functional Collaboration
- Marketing Analytics & Optimization
What's in it for me?- Lead high-impact campaigns with visibility across the organization
- Work with innovative marketing technologies and tools that amplify your creativity
- Join a team that values collaboration, strategic thinking, and professional growth
- Enjoy the autonomy to shape campaigns and make meaningful contributions from day one
Bring your marketing expertise to a role where you'll truly make an impact - apply today!
For this U.S. based position, the expected pay range is USD 117,600 - USD 176,400 per year. This pay range includes base pay and short-term incentives. The compensation range for this full-time position applies to candidates located within the United States. Our pay ranges are determined by reviewing roles of similar responsibility and level. Within the pay range, individual pay is determined by several factors including performance, knowledge, job-related skills, experience, and relevant education or training.
Our Total Rewards package outlines all the benefits and support you'll enjoy as part of the Schneider Electric team:
Care for Yourself and Your Family. We ensure you feel secure with benefits that help you and your family thrive: medical (with member reward points), dental, vision, and basic life insurance, Benefit Bucks, flexible work arrangements, paid family leaves, well-being programs, 12 holidays per year, and 15 days of paid time off per year.
Invest and Plan Your Future. We help you plan and invest for the future with competitive pay and programs including base salary, incentives, company share ownership, and 401(k) with match.
Grow Your Skills and Career. We support development through performance discussions, global opportunities, the Schneider Career Hub, and learning platforms like Coursera.
Team Up in the Workplace. We encourage collaboration, recognition, sharing your voice, and an inclusive workplace.
Support Your Community. We make a difference through volunteer leave, programs with the Schneider Electric Foundation, youth education initiatives, and military leave benefits.
