Salesforce

Marketing M&A Manager

Salesforce$100K — $130K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience in a high-growth organization
  • 5-7 years of marketing experience, with B2B preferred
  • 3-5 years in a marketing operations role
  • Familiarity with Salesforce Marketing Cloud, Marketo, Eloqua or similar
  • Master's degree in Business or Marketing is desirable if obtained
  • Experience leading teams through change management and acquisitions
  • Strong grasp of Marketing Technology, CRM, and Analytics

Responsibilities

  • Understand business processes and technical requirements for marketing integration
  • Define clear scope for multiple workstreams
  • Create detailed business requirements and future state process flows
  • Translate requirements into actionable operational plans
  • Dig deep to identify support needs for acquisition integrations in Salesforce
  • Write user acceptance testing scripts and guide others in testing
  • Manage project goals and ensure accountability across teams

Benefits

  • Comprehensive benefits supporting work-life balance
  • Access to AI tools to enhance productivity
  • Opportunities for professional development
  • Inclusive company culture promoting collaboration
  • Resources for employee well-being and personal growth
Full Job Description
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category
Development & Strategy

Job Details

Our Marketing M&A Product & Systems team sits on the front lines, integrating every aspect of an acquired company's marketing functions and systems. We are looking for someone that will play a key role in integrating our acquisitions' into Salesforce marketing systems, technology, and operations.

The ideal candidate will thrive in a culture of ownership, delivery and innovation. You are an expert communicator with an excellent ability to drive cross functional projects. You are a team player, self starter with a can-do attitude. You have strong analytical and organizational skills, and are able to quickly build relationships to drive success.

About you:
  • Passionate: truly enjoys solving problems and understanding how marketing and technology coalesce
  • Analytical: able to quickly assess the lay of the land and ask the right questions
  • Resilient: comfortable in a highly dynamic environment
  • Innovative: enjoy finding creative solutions
  • Agile: comfortable with making decisions that may not be perfect and can pivot quickly
  • Communicative: can calibrate communications to any audience and prefers transparency when communicating
  • Empathetic: is able to view situations from the point of view of others and act accordingly


Some of the things you'll be doing include:

Understand end to end process and business flows and tie these to technical requirements for the business
  • Define scope for workstreams with both what is and is not in scope clearly defined
  • Create detailed business requirements and build out future state process flows focused on successful migration of acquired business
  • Translate requirements into operational plans, connecting the overarching project goals to tactical work
  • Dig deep to bring to light all areas where acquisition business efforts need to be supported by either business processes in Salesforce or by technology
  • Ability to guide other and write user acceptance scripts for testing
  • Ensure time requested of people for the project is used to its full value
  • Lead multiple cross functional teams through ambiguous and everchanging projects
  • Partner with stakeholders to understand business problems, drive towards business shared goals, and create alignment
  • Manage a project goals and hold people across teams accountable for project delivery
  • Work closely with teams across Marketing, Sales, Operations and IT
  • Continually improve processes and structure for adaptability and efficiency


Experience/Skills Required:
  • 10+ years experience in a high-growth organization
  • 5-7 years of experience years experience in Marketing, B2B preferred
  • 3-5 years of experience in a marketing operations role
  • Certification active or expired in Salesforce Marketing Cloud, Marketo, Eloqua or other a plus
  • Masters degree in Business, Marketing or similar a plus
  • Have led marketing teams through change management, acquisition, or similar project
  • Strong understanding of Martech, CRM, & Analytics
  • Strong leadership and communication skills
  • Work well under pressure and in an ambiguous environment


Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

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Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
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