Manager-Marketing

LifeWorks, Inc.$109K — $202K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years formal project/program management experience in GTM or cross-functional initiatives
  • PMP or PMI qualifications are advantageous
  • Experience in PMO with a focus on governance frameworks and process standardization
  • Proven track record in building relationships and influencing stakeholders
  • Strong written and verbal communication skills to simplify complex concepts
  • Ability to manage multiple competing projects with attention to detail
  • Self-starter with a positive attitude and adaptability to changing priorities

Responsibilities

  • Establish GTM PMO governance by documenting and enforcing planning processes
  • Create quarterly go-to-market plans with commercial program leadership
  • Develop and maintain comprehensive Work Breakdown Structures (WBS)
  • Orchestrate end-to-end GTM operations for key events like Black Friday
  • Drive process standardization by partnering with cross-functional teams
  • Coordinate GTM calendar to optimize market impact and resource efficiency
  • Build relationships with stakeholders to align on strategies and negotiate priorities
  • Advocate for marketing and sales channels in strategic planning

Benefits

  • Comprehensive total rewards package with competitive salary and bonus structures
  • Minimum of 3 weeks of vacation and a flexible benefits plan
  • Flexibility to work in-office, virtually, or a hybrid approach
  • Generous matched pension and share purchase programs
  • Opportunities to give back to the community and enhance career growth
  • Learning and development opportunities to sharpen your skills
Full Job Description
Description

This is an exciting role within our Consumer Integrated GTM team, as a respected authority for full GTM program management and standardization across all consumer channels. You will spearhead our integrated quarterly plan across marketing, cross-functional business units, and channels, while building and enforcing the processes and standards that enable executional consistency and excellence. As the ideal candidate, you are a self-starter with a positive, get-it-done attitude, exceptional attention to detail, and proven project/program management expertise. You will be a central player in creating our integrated go-to-market plan to ensure we deliver with purpose, context, accuracy and excellence.

What you'll do

  • Establish GTM PMO governance - Design, document, and enforce standardized GTM planning processes, playbooks, and calendar frameworks across TELUS Consumer Solutions to ensure consistency and repeatability
  • Create quarterly go-to-market plans working with commercial program leadership and channels to ensure E2E readiness
  • Orchestrate Master WBS - Develop and maintain comprehensive Work Breakdown Structures (WBS) that sequence GTM releases, master campaigns, and cross-functional deliverables across business priorities
  • Orchestrate end to end GTM operations for mass acquisition/STIM events like Black Friday
  • Drive process standardization - Partner with cross-functional teams to implement, monitor, and continuously improve GTM planning frameworks, establishing single-source-of-truth documentation and tools
  • Manage GTM calendar sequencing - Coordinate release timing and program timing across all consumer brands and channels to optimize market impact and resource efficiency
  • Build strong relationships with a broad audience of stakeholders to align on national bundle strategies, cross-channel messaging priorities, and negotiate trade-offs
  • Advocate for marketing and sales channels in strategic planning to optimize programs and results across all products, regions, and business priorities


Qualifications

  • Formal project/program management experience (5+ years) in Go-To-Market, enterprise program execution, or cross-functional business initiatives
  • PMP or PMI qualifications would be a distinct advantage
  • PMO or enterprise program management background with demonstrated expertise in designing governance frameworks, standardizing processes, and orchestrating complex multi-stakeholder programs
  • Proven ability to build strong relationships and influence stakeholders across marketing, sales, product, and business units
  • Excellent written and verbal communication skills with ability to simplify complex GTM concepts and align teams across all organizational levels
  • Demonstrated success managing multiple competing projects and programs simultaneously with strong attention to detail
  • Self-starter with a positive, action-oriented attitude and ability to adapt to changing priorities
  • Experience building, documenting, and enforcing process standards and playbooks


Great-to-haves

  • PMP, Six Sigma, or equivalent formal PM certification (preferred)
  • Understanding of Consumer Mobility and Home Solutions business
  • 5+ years of progressive experience in Marketing, Strategy, Product, or Program Management
  • Experience in go-to-market planning from concepts to frontline execution, including quarterly planning cycles
  • Leadership experience managing teams and driving organizational change
  • Bachelor's degree and/or equivalent industry experience


Salary Range: $109,000-$202,000

Performance Bonus or Sales Incentive Plan: 20%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. We encourage all qualified candidates to apply, even if the posted salary range doesn't match your expectations. We're open to discussing competitive compensation packages tailored to your experience level and expertise. TELUS offers rewarding benefits, which may vary per job function, such as:
  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more ...


Job Type: This is for a current vacancy

About LifeWorks, Inc.

LifeWorks, Inc. Careers

Joining LifeWorks, Inc. presents an unparalleled opportunity to become part of a leading team dedicated to professional growth and innovation in the industry. LifeWorks, Inc. is renowned for its commitment to excellence and a culture that fosters diversity and leadership.

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LifeWorks, Inc. offers a variety of job opportunities that cater to a range of skills and professional interests. Whether seeking an entry-level position or a more senior role, LifeWorks, Inc. provides a platform for career advancement and personal development.

Internship Programs

Embark on a professional journey with LifeWorks, Inc. through its dynamic internship programs. These opportunities allow individuals to gain hands-on experience, enhance their resumes, and develop essential skills in a real-world setting. Internships at LifeWorks, Inc. are a stepping stone to full-time employment and a flourishing career.

Professional Growth and Benefits

LifeWorks, Inc. is dedicated to the professional growth of its team members, offering extensive training and development programs. Employees enjoy comprehensive benefits that support both their professional and personal lives, ensuring a well-rounded employment experience.

Inclusive Culture and Diversity

The company prides itself on a workplace culture rooted in diversity and inclusion. LifeWorks, Inc. believes that a diverse team inspires innovation and enhances problem-solving capabilities. Through diversity training and inclusive hiring practices, LifeWorks, Inc. ensures that all team members have the opportunity to contribute and succeed.

Networking and Leadership Development

LifeWorks, Inc. encourages its employees to engage in networking and leadership development activities. These initiatives are designed to build strong professional networks and develop the leadership skills necessary for career advancement within the company.

Innovation at LifeWorks, Inc.

At the forefront of innovation, LifeWorks, Inc. continually seeks to implement cutting-edge solutions and services. The team at LifeWorks, Inc. is composed of dedicated professionals who bring creativity and expertise to every project, driving the company's success in a competitive market.

Hiring Process

The hiring process at LifeWorks, Inc. is designed to identify and attract top talent. Candidates undergo a thorough interview process that assesses their skills, cultural fit, and potential for growth within the company. LifeWorks, Inc. values transparency and communication, ensuring that all applicants receive timely updates and feedback.

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LifeWorks, Inc. is actively hiring and looking for motivated individuals who are ready to take their careers to the next level. Explore the open positions and find where your skills and passions align with the needs of LifeWorks, Inc.

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