Altria Group, Inc

Manager, Growth Insights & Foresights

Altria Group, Inc$100K — $130K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's of Arts or Sciences
  • 6+ years in Insights with 3+ years in CPG innovation; FEI experience preferred
  • Proven ability to synthesize diverse data into insights
  • Experience mentoring small teams (2-5 people)
  • Track record of building consumer knowledge across teams
  • Proficient with various market research tools and methodologies
  • Experience applying AI and synthetic research methodologies

Responsibilities

  • Identify and prioritize opportunity spaces for innovation
  • Lead ideation sessions, including consumer co-creation
  • Develop and deliver consumer learning plans for projects
  • Define consumer hypotheses and insights for strategic targets
  • Ensure consumer insights inform innovation targets
  • Translate insights into actionable guidance for teams
  • Collaborate across functions to establish critical metrics for forecasts

Benefits

  • Hybrid work model with remote options
  • Opportunity to work in a dynamic team focused on innovation
  • Engagement in consumer-focused research and development
  • Potential for career advancement in a leading consumer goods company
  • Engagement in cross-functional collaboration
Full Job Description
3003

Work Model: Hybrid

Company: Altria Client Services

State/Province: Virginia

Job Description:

We are seeking a Growth Insights and Foresights Manager in Richmond, VA to join our FEI Commercial team, but we are open to a remote working arrangement. This position will play a meaningful role in finding opportunity spaces, understanding consumer behavior, and guiding Pod teams through key learning moments. You'll build and implement research plans, synthesize insights, and develop volume forecasts and market potential assessments to inform arguments and innovation decisions. Through deep collaboration, you'll help teams answer critical questions, invent winning concepts, and build the insight foundation needed to expand and transform the market.

What you will be doing:

  • Identifying, assessing, and prioritizing opportunity spaces to inform innovation focus and resource allocation.
  • Planning and leading ideation, including consumer co-creation and concept validation, to build a strong pipeline of ideas within Front-End Innovation (FEI).
  • Developing and delivering consumer learning plans across FEI stages to address key questions and success criteria for multiple projects.
  • Defining target consumer hypotheses and insights, including jobs to be done, behaviors, and strategic targets.
  • Shaping reassurance targets and ensuring consumer insights are embedded in innovation.
  • Translating insights into clear, actionable direction for partners.
  • Working cross-functionally to define assumptions, critical metrics, and inputs (e.g., market size, trial, usage, pricing) required to build robust forecasts and cases.


We want you to have:

  • Bachelor's of Arts or Sciences
  • 6+ years in Insights with 3+ years in innovation in CPG; experience in Front-End Innovation (FEI) preferred
  • Experience synthesizing a wide range of data types to derive insights, themes, and recommended actions
  • Experience successfully leading and mentoring small teams (2-5 people)
  • Consistent track record of uncovering insights and building high consumer IQ across teams
  • Experience with traditional and emergent market research tools (qualitative, observational, quantitative, AI mining, shelf testing, transactional learning, simulated test markets, syndicated data, unstructured data)
  • Experience employing AI and synthetic research tools
  • Strong forecasting proficiency, including triangulation, in-context learning, iterative learning, and test-and-learn experimentation
  • Shown success working cross-functionally across R&D, Marketing, Design, and Finance
  • Experience assessing and selecting suppliers and methodologies, and leading research partners through project sprints


Compensation and Benefits

Additional Information

About Altria Group, Inc

Altria’s companies have built some of the brands in the world – Marlboro, Copenhagen, Skoal, and Black &? Mild – that today are their respective categories.??? Altria Group owns three premier tobacco companies in the United States.? Philip Morris USA, U.S. Smokeless Tobacco Company, and John Middleton have positions in the cigarette, smokeless tobacco, and large machine-made cigar categories. Altria also has a substantial position in the alcohol business with Ste. Michelle Wine Estates and economic interest in SABMiller plc?.

Altria Group, Inc Careers

Join the dynamic team at Altria Group, Inc, a leader in the global tobacco industry, where innovation, leadership, and an inclusive culture fuel our mission to own the future of adult tobacco and related products. At Altria, we offer more than job opportunities; we provide a platform for professional growth and a chance to be part of a company that values diversity and forward-thinking.

Work You’ll Do

Embark on a career with Altria Group, Inc, and contribute to transforming the industry through strategic innovation and leadership. Our team at Altria is committed to providing a workplace where every employee can thrive. From research and development to marketing and finance, your work will have a lasting impact.

Explore Our Job Opportunities

Whether you're a seasoned professional or a recent graduate, Altria offers a range of career paths. Explore positions that match your skills and interests in our dynamic team environment. We are hiring individuals who are passionate, curious, and eager to drive change in a leading company known for its influential brands.

Internship Programs

Kickstart your career with an Altria internship. Gain invaluable industry experience, develop professional skills, and build a network of contacts. Our internships provide a robust foundation in corporate operations, preparing you for a successful career in various professional tracks.

Professional Growth and Benefits

At Altria Group, Inc, we believe in nurturing talent and fostering professional growth. Our employees enjoy comprehensive benefits, including health, dental, and vision insurance, retirement plans, and generous paid time off. We also offer diversity training and leadership development programs to help you reach your potential.

Inclusive Culture and Diversity

Diversity is at the core of our values. Altria is dedicated to creating an inclusive environment where all employees can flourish. We celebrate diverse perspectives and believe they lead to more innovative solutions. Our commitment to diversity and inclusion is woven into all aspects of our business, from hiring practices to team collaboration.

Networking and Career Advancement

Advance your career at Altria Group, Inc through our multiple networking opportunities. Connect with leaders and peers at company-sponsored events, professional workshops, and community activities. We support your career journey with mentorship, continuous learning, and leadership opportunities.

Join Our Team

Ready to make a significant impact? Search open positions at Altria Group, Inc that align with your career aspirations. We look for driven, creative, and collaborative team players. Submit your resume, prepare for your interview, and take the next step in your professional journey.

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Learn more about Altria Group, Inc
Size
6,000 employees
Market Cap
$82.4 billion
Industry
Net Income
$4.4 billion
Founded
1985
5 Year Trend
+0.2%
Revenue
$26.1 billion
NASDAQ

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