KPMG is currently seeking a Manager, Events Marketing to join our Clients and Markets organization.
Responsibilities:
- Direct the execution of the regional event marketing plan; oversee the planning and execution of all local marketing events and within the region, managing a direct portfolio of key events while supervising junior team members
- Lead and manage the comprehensive marketing plans for events, including promotional strategies, creative asset development, and multi-channel campaign management to drive registration and attendance
- Oversee speaker selection and content alignment for local events, ensuring the message is relevant to the local market and aligned to their growth objectives while maintaining brand consistency
- Provide on-site support for local events and serve as the primary marketing point of contact for events, coordinating with the Events & Meetings team to ensure the logistical execution aligns with the overall marketing goals
- Compile regional KPI and ROI data to report back to the Events Marketing Leader and provide insights and recommendations to optimize future event marketing strategies
Act with integrity, professionalism, and personal responsibility to uphold KPMG's respectful and courteous work environment
Qualifications:
- Minimum five years of experience event marketing or field marketing, with a focus on executing regional events and virtual webcasts
- Bachelor's degree from an accredited university in marketing, business, or related field
- Strong financial acumen, with experience managing event-level budgets and tracking expenses ; s trong location-based event marketing management and on-site operational skills
- Experience in webcast production and virtual event platforms; ability to coordinate with multiple stakeholders, including strategy teams and local vendors
- Willingness to travel within a designated region to support in-market events ; t ravel required
- This role requires the candidate to be based in the designated geographic market to facilitate on-site event execution and seamless collaboration with local business stakeholders
