Job: Manager, Brand Experience (Garnier) Division: Consumer Products Division
Location: New York, NY
Reports To: Ryan Brissenden (VP - Brand Image & Experience)
Position OverviewThe Manager, Brand Experience sits within the Garnier Brand Image and Experience team, playing a key role in bringing our brand vision to life through high-impact events, strategic creator relations, and compelling narrative distribution. This role requires close cross-category collaboration and a strong focus on community building, purpose-driven activations, and seamless execution.
Key ResponsibilitiesEvent & Experiences- Lead end-to-end event management, providing comprehensive support for brand moments, consumer activations, and trade events.
- Drive category partnerships to ensure cohesive brand storytelling across all Garnier product lines.
- Execute impactful VIP and purpose-driven activations aligned with Garnier's sustainability and brand values.
Community, Seeding & Creator Relations- Own and manage the Lorealistar program, fostering strong relationships with our key community advocates.
- Execute bespoke VIP outreach strategies and manage targeted surprise & delight seeding campaigns.
Communications & Press- Drive strategic narrative distribution across channels to maximize earned and owned media impact.
- Facilitate cross-category alignment to ensure consistent messaging.
- Curate immersive media and influencer experiences that elevate the Garnier brand footprint.
Strategic Brand Support- Support cultural activation initiatives and continuously monitor beauty and lifestyle trends to keep the brand relevant.
- Coordinate talent, spokespeople, and strategic partnerships, ensuring all contractual deliverables are successfully met.
What's In It For You:- Salary Range: $114,800-$163,600 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L'Oréal's Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities for Career Progression (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don't meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
