Actian

Head of Developer Growth

Actian$130K — $180K *
US-AnywhereRemote in United States
Information Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in developer marketing or related field, preferably in B2B tech or SaaS
  • Deep knowledge of developer communities, tools, and AI/ML landscape
  • Experience in data and AI; familiarity with databases and application development
  • Strong communication skills to convey technical concepts effectively
  • Proven leadership experience and ability to drive collaboration across teams
  • Experience managing agencies and contractors effectively

Responsibilities

  • Define and execute the global developer marketing strategy to increase engagement and advocacy
  • Lead developer acquisition initiatives and collaborate on targeted marketing campaigns
  • Establish a vibrant developer community through events and online engagement
  • Oversee technical content creation to empower developers with our tools
  • Collaborate with various teams to ensure aligned messaging and effective go-to-market strategy
  • Measure and analyze developer marketing initiatives to continuously optimize engagement

Benefits

  • Dynamic work culture that encourages innovation
  • Opportunities for collaboration with bright minds
  • Impactful role in shaping the future of data management and AI solutions
  • Chance to lead and influence global marketing strategies
  • Engagement with diverse developer communities and influential partners
Full Job Description
About the Role

Actian is building the next generation of AI-ready data technologies, including VectorAI DB.

We are looking for a hands-on Head of Developer Growth to build and scale developer adoption from the ground up.

This is not a traditional DevRel role.

You will own developer acquisition, activation, engagement, and advocacy for developers building AI applications, RAG systems, agents, and modern data platforms.

You will work directly with product, engineering, support, and the broader marketing team to turn technical capabilities into developer adoption.

We want someone who understands how developers discover products today, where they spend time, what content they trust, and how to create growth loops that drive usage and community.

Key Responsibilities

  • Build the developer acquisition programs from the ground up and establish repeatable growth channels.
  • Develop content strategies that drive developer discovery and product adoption, including technical tutorials, code examples, benchmark content, videos, AI-assisted content workflows, and SEO/AEO.
  • Identify and scale modern developer channels including developer newsletters, creator partnerships, technical communities, Reddit, Discord, Dev.to, Hacker News, GitHub, YouTube, and emerging AI-native channels.
  • Work directly with product, engineering and support teams to understand user journeys, remove onboarding friction, and improve activation rates.
  • Design and measure the complete developer funnel from awareness through product usage and expansion.
  • Build programs that convert developers into advocates through community, content, and product success.
  • Partner with sales and product teams to support the transition from product-led adoption into enterprise opportunities where appropriate.


Preferred Background

We care more about your demonstrated results than specific titles you have held. You may come from Developer Marketing, Developer Relations, Product Marketing, Growth Marketing, Developer Experience, Technical Content, or Developer Advocacy.

You should have several of the following:
  • Experience marketing technical products to developers.
  • Experience launching developer tools, APIs, SDKs, databases, infrastructure products, AI tools, cloud services, or open source projects.
  • Strong understanding of how developers discover, evaluate, and adopt new technologies.
  • Experience building developer acquisition and activation programs.
  • Experience creating technical content personally, including tutorials, demos, documentation, videos, blogs, benchmark content, or code samples.
  • Ability to understand and communicate technical concepts including databases, APIs, AI/ML systems, application development, vector search, RAG, agents, or cloud infrastructure.
  • Experience operating in early-stage, pre-product-market-fit, or category-creation environments is highly valued.
  • Experience building something yourself, whether software, open-source projects, technical content channels, communities, or startups, is highly valued.
  • Candidates should demonstrate curiosity and preparation. We expect finalists to understand Actian, our products, and our target developers before interviewing.

About Actian

Actian is a computer software company headquartered in Sunnyvale, California that provides data management software. In July 2018, Actian was acquired by HCL Technologies and Sumeru Equity Partners for $330 million. On December 31, 2021, HCL Technologies became the sole owner of Actian. Actian was founded in 2005, as a private equity funded spin-out of the Ingres product line from Computer Associates, and developed data management and integration technologies, including Vectorwise, Btrieve/Pervasive PSQL, and the Ingres database.
Learn more about Actian

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