Freshworks

GTM Engineer, Revenue Operations

Freshworks$202K — $250K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Experience in Revenue Operations, Sales Operations, GTM Operations, or related GTM function.
  • Strong understanding of B2B revenue workflows such as lead management and account prioritization.
  • A hands-on builder with direct experience creating automations and internal tools.
  • Familiarity with GTM platforms like Salesforce, Marketo, or similar.
  • Hands-on experience with AI/LLM-powered workflows using tools like OpenAI or Workato.
  • Comfortable with APIs, webhooks, and automation scripting to develop integrations.
  • Ability to collaborate with Sales, Marketing, and RevOps teams to deliver technical solutions.

Responsibilities

  • Build AI-powered GTM workflows for lead management and account research.
  • Transform buyer signals into actionable insights for revenue teams.
  • Automate the GTM stack by integrating various systems and platforms.
  • Develop internal tools and agents using LLMs and automation platforms.
  • Address frontline GTM challenges by partnering with key operational teams.
  • Prototype and iterate on solutions based on user feedback and effectiveness.
  • Ensure reliability of AI workflows through validation and monitoring systems.

Benefits

  • Comprehensive dental, medical, and vision insurance.
  • Equity options and employee stock purchase plan (ESPP).
  • Flexible paid time off and spending accounts.
  • Commuter benefits to ease travel costs.
  • Wellness programs to support employee health.
  • Adoption and parental leave benefits for family growth.
Full Job Description
Job Description

At Freshworks, we're introducing AI across our GTM organization to accelerate how we understand buyers and act on revenue signals.

As a key member of the Web & Revenue Marketing team, you will build the agents, automations, and intelligence systems that help our frontline teams operate more effectively.

We're looking for a GTM operator who is also a hands-on builder-someone who deeply understands how revenue teams work and can turn those problems into AI-powered workflows and systems.

Our buyer signals currently live across Salesforce, Marketo, Outreach, product usage data, intent platforms, and other systems. You'll connect those signals, add context and intelligence, and build workflows that help revenue teams determine who to engage, why, when, and what action to take.

You may come from Revenue Operations, Sales Operations, GTM Systems, Revenue Technology, Marketing Operations, or a similar technical GTM function. You don't need to be a traditional software engineer, but you do need to be someone who has personally built solutions, not just managed the tools or processes around them.

You'll have executive sponsorship, high-impact problems to solve, and a blank canvas to help shape how AI is applied across the Freshworks GTM organization.

What You'll Do:
  • Build AI-powered GTM Workflows: Design and deploy agents and automations across lead management, account research, routing, scoring, prioritization, personalization, seller briefings, and follow-up
  • Turn Buyer Signals into Action: Connect and enrich signals across web activity, intent, product usage, CRM history, engagement data, and third-party sources to identify high-value accounts and recommend actions
  • Automate the GTM Stack: Build integrations and workflows across systems like Salesforce, Clay, Marketo, sales engagement platforms, enrichment provides, internal data sources, and AI tools
  • Build Agents and Internal Tools: Use LLMs, APIs, webhooks, automation platforms, and scripting to create tools that make sellers and revenue teams faster and more effective
  • Solve Frontline GTM Problems: Partner directly with Sales, SDR/BDR, Marketing Ops, Sales Ops, RevOps, and Demand Gen teams to understand workflow friction and translate business needs into working solutions
  • Prototype and Iterate Quickly: Build solutions, get them into users' hands, measure their effectiveness, and iterate based on real-world feedback
  • Make AI Workflows Reliable: Implement validation, guardrails, human-in-the-loop controls, monitoring, error handling, and other mechanisms needed to move successful prototypes into production


Qualifications

What We're Looking For
  • Experience in Revenue Operations, Sales Operations, GTM Operations, GTM Systems, Revenue Technology, Marketing Operations, or a similar GTM function
  • Strong understanding of B2B revenue workflows including lead management, routing, enrichment, qualification, account prioritization, prospecting, and pipeline generation
  • A hands-on builder who has personally created automations, integrations, internal tools, or data workflows-not just managed the systems or processes around them
  • Experience working with GTM platforms such as Salesforce, Marketo, Clay, Outreach, Salesloft, HubSpot, or similar
  • Hands-on experience building AI/LLM-powered workflows or agents using Claude, OpenAI, Relevance, MCP, n8n, Workato, or similar tools
  • Comfortable working with APIs, webhooks, data integrations, automation platforms, or scripting to connect systems and bring ideas to life
  • Ability to partner directly with Sales, Marketing, SDR/BDR, and RevOps teams and translate business problems into working technical solutions

Nice to Have
  • Experience with SQL, Python, JavaScript, or data warehouses
  • Experience building account intelligence, enrichment, scoring, routing, or signal-based GTM workflows
  • Experience taking AI or automation workflow from prototype through production and adoption


Additional Information

Please note this is a hybrid role with onsite expectations of 3x/week (Tues - Thurs) from our San Mateo, CA headquarters.

The annual base salary range for this position is $202,000 - $250,000. This role is also eligible for a target bonus.

Compensation is based on a variety of factors, including but not limited to location, experience, job-related skills, and level.

Freshworks offers multiple options for dental, medical, vision, disability, and life insurance. Equity + ESPP, flexible PTO, flexible spending, commuter benefits, and wellness benefits are also offered. Freshworks also offers adoption and parental leave benefits.

About Freshworks

Freshworks is a cloud-based customer engagement software company that provides businesses with a suite of products to enhance their customer experience. The company's products include Freshdesk, Freshservice, Freshsales, Freshcaller, and Freshchat. Freshworks was founded in 2010 and is headquartered in San Mateo, California.
Learn more about Freshworks
Size
3,000 employees
Market Cap
$4 billion
Industry
NASDAQ

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