GTM Engineer

Gradial

$175K — $195K *
US-AnywhereRemote in New York City, NY
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years in growth, demand generation, or marketing operations in B2B SaaS
  • Hands-on experience with workflow tools like Clay and CRM systems
  • Strong technical fluency in data, automation, and systems design
  • Ability to structure account prioritization from intent signals
  • Experience with personalized outbound for enterprise accounts
  • Understanding of funnel performance and data-driven improvements
  • Strong instincts for concise, context-specific messaging
  • High ownership mindset with cross-functional collaboration experience

Responsibilities

  • Build and operate intent signal systems across various channels
  • Prioritize target accounts and articulate their significance
  • Design scalable workflows for account briefs and outreach
  • Own workflows for scoring, routing, and outbound strategies
  • Manage personalized outbound campaigns for different roles
  • Establish a repeatable experimentation framework for outreach
  • Track and report on metrics from outreach to pipeline

Benefits

  • Competitive salary and meaningful equity
  • Comprehensive health, dental, and vision insurance
  • Flexible work environment with ownership
  • Opportunity to make a real impact with minimal bureaucracy
  • Exposure to cutting-edge AI infrastructure development
Full Job Description
The Role

We're looking for a GTM Engineer to build the systems that turn buying signals into qualified meetings. This role works across Sales, founders, RevOps and go-to-market leadership to make sure the right accounts get the right outreach at the right time. You'll own the technical and operational engine behind intent-driven outbound, combining AI tools, enrichment workflows, experimentation, and reporting to drive pipeline from named accounts.

This is a hands-on role for someone who likes building as much as operating. You should be excited to work across tooling, data, messaging, and execution, and to treat outbound as a system that can be engineered, tested, and improved over time. The right person will combine technical fluency with strong growth instincts and clear revenue accountability.
What You'll Own
  • Build and operate the intent signal stack across website activity, paid engagement, event participation, social activity, hiring patterns, funding events, job changes, and other high-value account signals
  • Surface and prioritize the highest-conviction target accounts each week with a clear view into why they matter and why now
  • Design enrichment and research workflows that generate account briefs at scale, including tech stack, recent company developments, stakeholder context, and tailored outreach angles
  • Own the workflow layer for scoring, routing, enrichment, and trigger-based outbound using tools like Clay, OpenAI, Claude, and other GTM automation platforms
  • Build and run personalized outbound programs from founder, AE, and vertical lead inboxes so every send is timely, relevant, and tied to real account context
  • Stand up a repeatable experimentation engine across messaging, hooks, channel mix, sequencing, and send patterns, then codify what works into scalable plays
  • Track performance from signal to meeting to pipeline, with clear reporting on reply rates, meetings booked, SALs generated, and pipeline sourced by account, campaign, and signal source
  • Partner closely with Sales to improve lead handoff, outreach timing, and account coverage across key verticals
  • Kill weak campaigns quickly, double down on what converts, and continuously raise the quality of the system
What We Need
  • 4+ years of experience in growth, demand generation, marketing operations, growth engineering, or technical outbound in a B2B SaaS environment
  • Hands-on experience building workflows with tools like Clay, LLM APIs, enrichment providers, CRM platforms, and marketing automation tools
  • Strong technical fluency and comfort working across data, automation, prompt workflows, APIs, spreadsheets, and systems design
  • Proven ability to turn fragmented intent signals into structured account prioritization and outbound execution
  • Experience running or supporting highly personalized outbound motions for enterprise or named accounts
  • Clear understanding of funnel performance, with the ability to measure and improve reply rates, meetings booked, sourced pipeline, and conversion by segment
  • Strong copy and messaging instincts, especially for concise, human outbound tailored to account context
  • High ownership mindset with comfort operating cross-functionally across Marketing, Sales, and leadership
  • Bias for action and experimentation, with the judgment to test quickly and cut what is not working
  • Ability to communicate clearly with both technical and non-technical stakeholders
Nice to Have
  • Experience supporting founder-led or executive-led outbound motions
  • Familiarity with enterprise marketing buyers, especially within Fortune 500 or other complex accounts
  • Experience with signal-based GTM tools such as LinkedIn Sales Navigator, Common Room, 6sense, Apollo, or similar platforms

Compensation

The base salary range for this position is $175,000 to $195,000 annually. Final compensation will be determined based on factors such as experience, skills, and qualifications.

In addition to base salary, this role is eligible for a performance-based bonus and equity grant.

Gradial offers a comprehensive benefits package, including medical, dental and vision insurance, 401(k) retirement plan, paid time off, paid sick leave, and other employee wellness programs.

What we offer
  • Competitive salary and meaningful equity
  • Comprehensive health, dental and vision coverage
  • Fast-paced environment with flexibility and ownership
  • Real impact, zero bureaucracy
  • A front-row seat to building category-defining AI infrastructure
You'll thrive here if you...
  • Learn quickly, actively seek out new challenges, and regularly reconsider "how it's always been done."
  • Have an innate drive for being 1% better than the day before, building towards greatness.
  • Embrace AI as a core tool for problem-solving, innovation, and scale.
  • Show customer-obsession (internal or external), high ownership/accountability, and bias for action.
  • Communicate clearly, directly, with curiosity, and assuming good intentions.
  • Thrive in fast-paced, hyper-growth environments where building better > maintaining status quo.
AI Literacy & Interviewing Tools

As an AI-first company, we prioritize AI literacy as a core competency in our hiring decisions. We're excited by candidates who thoughtfully apply AI tools in their work, but during interviews we're focused on you. This is your opportunity to show how you think, communicate, and solve problems. Over-reliance on AI-generated responses during the interview process (especially when it obscures your own voice) will result in disqualification. We want to understand your unique perspective and how you approach challenges, both with and without AI.

Gradial is dedicated to creating an environment where diverse perspectives are valued and all team members can grow. We offer competitive compensation, equity, flexible work hours, comprehensive benefits, and a collaborative culture focused on learning and impact.

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