Google

GTM Commercial Programs Lead, Data Practice, Google Cloud

Google$164K — $239K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 7 years in go-to-market (GTM) strategy or related fields in enterprise software/cloud.
  • Experience with executive-level clients or stakeholders.
  • Experience managing cloud commercial frameworks or migration funding programs.
  • Support experience in cloud databases or data analytics software.

Responsibilities

  • Drive commercial strategy and execution for global Data Practice's program portfolio.
  • Build incentive models and analyze competitor landscapes for commercial strategies.
  • Collaborate with various teams to align commercial programs and engage partners.
  • Translate regional feedback into system requirements with Product and Engineering teams.
  • Establish performance frameworks to track program metrics and GTM health.

Benefits

  • Comprehensive benefits package including health, dental, and vision insurance.
  • Generous vacation and leave policies.
  • Professional development opportunities and resources.
  • Equity benefits and performance-based bonuses.
Full Job Description
info_outline
X The application window will be open until at least August 27, 2026. This opportunity will remain online based on business needs which may be before or after the specified date.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Austin, TX, USA; Atlanta, GA, USA; Boulder, CO, USA; Chicago, IL, USA.

Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 7 years of experience in go-to-market (GTM) strategy, commercial program management, business development, management consulting, or sales operations within the enterprise software/cloud technology industry.
  • Experience working with executive-level clients or stakeholders.
  • Experience designing, executing, or managing cloud commercial frameworks, consumption-based incentives, or migration funding programs.
  • Experience supporting cloud databases, data warehousing, or data analytics software portfolios.
  • Experience designing and executing GTM programs or commercial incentive frameworks from concept to global launch.

Preferred qualifications:
  • MBA or Advanced degree in business, finance, or a related field.
  • Experience with complex enterprise contract structuring, committed usage discounts (CUDs), subscription-like savings plans, or cloud-migration funding mechanisms.
  • Deep understanding of the enterprise data migration lifecycle, including data assessment, schema conversion, and transition models.
  • Strong familiarity with modern data platform architectures and databases (e.g., BigQuery, Cloud SQL, AlloyDB, Snowflake, Databricks, Oracle, or SQL Server).
  • Exceptional collaboration and stakeholder management skills with the ability to influence cross-functional, matrixed teams across Product Management, Finance, Legal, and Sales in a fast-paced environment.


About the job

The GTM Programs team for Google Cloud delivers an integrated portfolio of commercial programs that drive profitable customer acquisition and growth. It sits within Global Practice GTM, a central organization that owns the development and activation of go-to-market plans across all product areas for Google Cloud. GTM Programs is a team of builders who are able to create new programs, offers, and engines to drive business impact at a global scale.

As the GTM Programs Lead for the Data Practice, you will be the strategic architect behind the commercial frameworks and incentive programs that drive Google Cloud's database and data analytics migrations. Sit at the intersection of sales strategy, product engineering, finance, and operations, you will design and execute scalable GTM programs that help enterprise customers modernize databases, migrate legacy data warehouses, and adopt cutting-edge cloud data and AI platforms.

In this role, you will play a pivotal part in accelerating business growth, defending key data workloads from dynamic market competition, and transforming how customers commit to and consume Google Cloud's data ecosystem.

Google Cloud accelerates every organization's ability to digitally transform its business and industry. We deliver enterprise-grade solutions that leverage Google's cutting-edge technology, and tools that help developers build more sustainably. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $164000 - $239000 (USD) 20% bonus target equity benefits

Learn more about benefits at Google .

Responsibilities
  • Drive the end-to-end commercial strategy and execution for the Data Practice's global program portfolio, prioritizing databases, data analytics, and AI-attached data workloads.
  • Build comprehensive incentive models and analyze competitor landscapes to craft strategic commercial counter-strategies that defend and accelerate enterprise migrations.
  • Collaborate closely with sales operations, finance, product, and regional GTM leads to aligning commercial programs, and engage ecosystem partners as team multipliers for migrations.
  • Gather regional feedback on manual bottlenecks and translate field friction into structured system requirements for system feature backlogs with Product and Engineering teams.
  • Establish robust, program-level performance frameworks to track leading indicators (e.g., pipeline generation), lagging metrics (e.g., Won Return on Investment (ROI)), operational efficiency, and overall GTM health.


Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy .

About Google

Google is a multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search engine, cloud computing, software, and hardware. Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company has grown tremendously since then and has become one of the most valuable companies in the world. Google's mission is to organize the world's information and make it universally accessible and useful.
Learn more about Google
Size
156,500 employees
Market Cap
$1,115.4 billion
Industry
Net Income
$40.2 billion
Founded
1998
5 Year Trend
+23.3%
Revenue
$182.5 billion
NASDAQ

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