About the RoleYou will be the first Growth and Marketing hire, defining our voice, shaping our brand, and building the engine that turns a technical product into a story that resonates with enterprise buyers. This is a 01 role for someone who can think strategically and execute relentlessly with minimal guidance.
Responsibilities- Own and articulate the STLabs brand - our voice, narrative, and positioning.
- Translate a technically sophisticated, AI-native product into clear, persuasive messaging for technical and executive enterprise audiences.
- Write and ship high-quality external content: website copy, launch materials, thought leadership, product narratives, and customer-facing collateral.
- Partner closely with founders, product, and design to ensure our market story stays tightly coupled to what were actually building.
- Develop deep fluency in our product, our category, and our customersre problems, and use it to sharpen everything we say.
- Identify and pursue growth opportunities proactively, testing and iterating quickly to find what works.
Qualifications- 2-5 years of experience understanding customers, crafting compelling narratives, and cultivating a strong brand. (Growth, Product Marketing, Consulting etc.)
- Exceptional writing and communication skills - you can make complex, technical ideas clear, credible, and compelling.
- A strong instinct for brand and narrative that clearly communicates our differentiation and resonates with customer pain points.
- Demonstrated ability to learn technical products deeply and translate them for different audiences.
- A proactive, self-directed operator who thrives without an established playbook and drives outcomes independently.
- Unmatched attention to detail without sacrificing the velocity of an early-stage startup.
What We Offer- Define the brand and growth motion of a new category of AI-first enterprise software from the ground up.
- Competitive salary + equity.
- Full health, dental, and vision benefits.
- Work from our Flatiron District, Manhattan office alongside the founding team in a focused, collaborative environment. Were in-office five days a week, moving quickly and building together-with easy access to public transportation.
The reasonably estimated yearly salary for this role is: $130,000 - $180,000 USD.
