Google

Global Head of Third-Party Measurement

Google$179K — $249K *
Media
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 15 years in digital media, sales, marketing, or product roles.
  • Experience in people management and developing sales teams.
  • Experience with measurement providers, data agencies, or SaaS/Cloud platforms.
  • Strong expertise in Marketing Mix Modeling (MMM) and multi-touch attribution (MTA).

Responsibilities

  • Lead a global team of Measurement Partner Managers and Measurement Leads to execute strategy.
  • Act as the Business Development contact for HQ-level Joint Business Plan negotiations.
  • Collaborate with technical teams to enhance standardization of measurement methodologies.
  • Bridge global capabilities with GBO sales for campaign activation and ROI verification.
  • Align the third-party measurement partner pipeline with Google’s 2027 product priorities.

Benefits

  • Healthcare coverage and wellness programs.
  • Generous paid time off and parental leave policies.
  • Retirement plans with company matching.
  • Employee development and training opportunities.
Full Job Description
Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 15 years of experience in digital media, sales, marketing, or product roles.
  • Experience with people management, and leading and developing a sales team.
  • Experience working directly with measurement providers, data agencies, or enterprise SaaS/Cloud platforms.

Preferred qualifications:
  • Experience collaborating horizontally with technical specialists to align partner capabilities with internal Google analytics frameworks.
  • Expert technical understanding of the marketing science landscape, specifically how Marketing Mix Modeling (MMM), multi-touch attribution (MTA), and causal incrementality testing intersect with enterprise advertising needs.
  • Strong general manager mindset with the ability to distill complex technical roadmaps into business-driving GTM strategies for C-level executives.
  • Proven track record of designing and managing complex, multi-market commercial and technical agreements (JBPs) with global partner headquarters (e.g., Circana, Meridian).


About the job
As the Global Head of 3P Measurement, you will be the lead for Google's global third-party measurement and media effectiveness partner ecosystem. You will be responsible for managing a high-performing team of Measurement Partner Leads and Global 3PE Partner Managers executing our strategy across the partner landscape, while collaborating horizontally with Technical Specialists (including Solution Architects and Integration Engineers) to drive partnership maturity. Your success is measured by the execution of go-to-market (GTM) measurement plans and the adoption of Google's measurement solutions within partner analytics workflows.

You will serve as the primary organizational architect and the operational bridge between global measurement partners, Google's Partnerships (BD) teams, Product Areas (GPS), gTech, and the Sales Organization. You will act as the single point of contact (SPOC) for BD to translate contractual product relationships and terms into front-line GBO sales activation. You will lead the strategy to align partner HQs on Joint Business Plans (JBPs) that ensure Google's measurement and analytics methodologies serve as the foundation for multi-market attribution, Marketing Mix Modeling (MMM), and incrementality testing. In this global leadership capacity, you focus on upstream partner strategy, technical ecosystem architecture, and programmatic scale across AMER, EMEA, and APAC, while coordinating cleanly with regional teams who own local advertiser campaign activation.

Responsibilities
  • Lead a high-performing global team of 3PE Partner Managers and Measurement Leads, driving operational excellence and GTM strategy execution.
  • Serve as the Business Development point of contact, leading HQ-level JBP negotiations with global measurement leaders to align subsidies and operational readiness.
  • Collaborate with gTech and engineering to drive technical partnership maturity and standardize Google's measurement methodologies across partner workflows.
  • Bridge global partner capabilities with front-line GBO sales, translating contractual terms into scalable regional campaign activation and verifiable advertiser ROI.
  • Partner with cross-functional leadership to manage the measurement partner pipeline, aligning third-party technical roadmaps with Google's 2027 Global Product Priorities.


Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $179000 - $249000 (USD) 75% bonus target equity benefits

Learn more about benefits at Google .

About Google

Google is a multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search engine, cloud computing, software, and hardware. Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company has grown tremendously since then and has become one of the most valuable companies in the world. Google's mission is to organize the world's information and make it universally accessible and useful.
Learn more about Google
Size
156,500 employees
Market Cap
$1,115.4 billion
Industry
Net Income
$40.2 billion
Founded
1998
5 Year Trend
+23.3%
Revenue
$182.5 billion
NASDAQ

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