Generosity Innovation Associate

FanDuel

$78K — $99K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years in innovation or transformation roles, 3+ years total experience
  • Experience with complex innovation initiatives
  • Familiarity with end-to-end marketing campaign management
  • Strong organizational and project management skills
  • Understanding of Customer Marketing metrics
  • Bachelor's degree or relevant industry experience preferred
  • Passionate about sports and gaming, with experience using FanDuel or similar products
  • Knowledge of sports and experience in regulated industries is a plus

Responsibilities

  • Support design and launch of new generosity initiatives
  • Document customer pain points in rewards and promotions using research and feedback
  • Test rewards mechanics to boost customer engagement
  • Collect work requirements and maintain feedback loops among stakeholders
  • Monitor competition for loyalty mechanics and propose response strategies
  • Develop understanding of FanDuel's market position and sports wagering landscape

Benefits

  • Extensive health plan options including mental health support and fitness benefits
  • Generous paid time off and sick leave
  • 401(k) with up to 5% company match
  • Commuter benefits and pet insurance
  • Annual bonus and long-term incentive opportunities based on performance
Full Job Description
THE POSITIONOur roster has an opening with your name on it

FanDuel is looking for a Generosity Innovation Associate to drive our customer retention and marketing innovation. You will play a key role on the Generosity Transformation team, driving reward innovation across the org, collaborating with multiple departments including but not limited to Customer Marketing, Brand, Commercial, Data Science, Product, and Ops. This is an exciting opportunity to help elevate revenue-driving marketing initiatives at a premier gaming company.

In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

THE GAME PLAN
Everyone on our team has a part to play
  • Support design and rollout of new generosity initiatives.
  • Develop and maintain documentation of customer pain points across rewards and promotions (personalization, choice, etc.) using internal research, customer feedback, and competitive benchmarking.
  • Identify and test rewards mechanics that increase customer engagement and value.
  • Collect and define work requirements and maintain a continuous feedback loop amongst stakeholders.
  • Monitor competitive landscape for emerging loyalty mechanics and reward innovation; document findings and recommend response strategies
  • Develop a deep understanding of FanDuel's business and competitive positioning as well as the sports wagering landscape to inform recommendations


THE STATS
What we're looking for in our next teammate
  • 2+ years experience working in an innovation / transformation capacity; 3+ years total experience
  • Experience working on complex innovation initiatives
  • Experience with creating and managing marketing campaigns from start to finish preferred
  • Strong organizational skills and effective at project management
  • Strong understanding of Customer Marketing platform metrics
  • Bachelor's degree or equivalent industry experience preferred
  • An avid sports and gaming fan, and have played FanDuel or competitive products
  • Knowledge of sports and/or experience working within a heavily regulated industry is a plus

PLAYER BENEFITS
We treat our team right

We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level.

The applicable hourly range for this position is $37.98 - $47.60 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.

#LI-Hybrid

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