PepsiCo

Frito-Lay Tostitos/UTC Innovation - Associate Marketing Manager

PepsiCo • $93K — $156K *
Plano, TX 75025In-Person
Food & Beverages
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 5-7 years of experience in CPG and/or agency innovation preferred
  • MBA or BBA with 3+ years of relevant work experience
  • Proven project management and cross-functional collaboration
  • Strong leadership and strategic thinking skills
  • Keen understanding of consumer behavior and trend analysis
  • Excellent written and oral communication capabilities

Responsibilities

  • Lead innovation projects for the Tostitos brand using the stage-gate process
  • Utilize analytical skills to formulate pipeline development recommendations
  • Combine consumer insights and analytics for informed product decisions
  • Develop products in partnership with cross-functional teams focusing on speed
  • Collaborate with brand and sales teams to create compelling sell stories
  • Foster best-in-class partnerships across various organizational functions

Benefits

  • Paid parental leave, vacation, sick, and bereavement time off
  • Comprehensive benefits package including Medical, Dental, Vision
  • Employee Assistance Program (EAP) and disability insurance
  • Defined Contribution Retirement Plan and reimbursement accounts
  • Performance-based annual bonus target payout of 10% of annual salary
Full Job Description
Overview

Frito-Lay Tostitos/UTC Innovation - Associate Marketing Manager Imagine What Can Happen When YOUR "Can-Do" Attitude MEETS OUR Iconic Brands

Bring your passion and talent to our stage and continue to share our future and deliver innovative products to our consumers. The Innovation team is looking for a strategic, analytical problem solver and results-oriented marketer who thrives in a fast-paced environment were chartering a clear path in the face of ambiguity, bringing others along, and executing flawlessly are crucial. This is an exciting opportunity as the team develops innovation strategy and executes new and exciting launches across a portfolio of brands.

This role will be responsible for leading core innovation across some of our most iconic and important brands with a particular focus on Tostitos, helping to drive growth and countless smiles to consumers!

As the Associate Marketing Manager, you will lead strategy and execution for a multi-horizon pipeline for our Unflavored Tortilla Chips category and the Tostitos brand. This role will help execute the innovation strategy with cross-functional teams and develop a robust innovation pipeline. We are a nimble team. This experience will develop and showcase your ability to stay on top of leading trends, think strategically, act quickly and think outside the box to fully realize product ideas from concept to scale-up. And you'll grow in your executive presence as you influence senior leaders across the organization to believe in our great innovation plans.

Responsibilities

  • Lead the execution of innovation projects for Tostitos/UTC through stage gate process in collaboration with cross-functional partners while navigating complexity
  • Bring strong analytical background and strategic rationale to build recommendations for pipeline development
  • Balance art and science, leveraging your deep understanding of the consumer and trends to make gut instinct decisions, while balancing with insights & analytics to drive a data-oriented learning agenda
  • Develop new products through close cross-functional partnership with speed to market as a focus
  • Partner with brand and sales team to create best in class sell story and tools for sell-in
  • Lead best-in-class cross functional partnership skills across the organization including brand, insights, finance, supply chain, R&D, sales, and agency partners

Compensation and Benefits:
  • The expected compensation range for this position is between $93,500 - $156,450.
  • Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.
  • Bonus based on performance and eligibility target payout is 10% of annual salary paid out annually.
  • Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
  • In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.


Qualifications

Ideal candidate will have:
  • Previous CPG and/or agency innovation experience strongly preferred
  • MBA degree or BBA with 3+ years of direct, full-time work experience
  • Strong project management skills and cross-functional team experience
  • Strong demonstrative leadership potential and strategic thinking
  • A passion for understand consumer behavior and an ability to translate trends and insights into product ideas that uniquely satisfy unmet needs
  • Can-do spirit with an aptitude in dealing with ambiguity facilitated by a penchant for creative-thinking and problem-solving
  • Ability to keep others engaged and accountable while delivering results flawlessly and on time
  • A sense of urgency, bias for action, and strong attention to detail
  • Strong written and oral communication skills
  • A curiosity to learn about all parts of innovation (pack, product, etc.) and the functions (operations, supply, etc.) that go into turning concepts into products
  • A flexible and 360 marketing/GM like mindset with strong understand of brand building
  • Project Management
  • Prior experience leveraging consumer insights to develop effective marketing programs and campaigns
  • Ability to effectively collaborate, communicate and influence in a matrix environment
  • Creative thinking and problem-solving skills
  • Demonstrated ability to develop and cultivate relationships
  • Strong Strategic Thinking, Drive for Results, Creative Problem Solver, Optimistic, and Entrepreneurial
  • Advanced PowerPoint and Excel skills
  • The role is based in Plano, TX or Chicago, IL


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About PepsiCo

PepsiCo Careers

Joining PepsiCo's global team offers more than just a chance to excel in your career; it's an opportunity to be part of a dynamic and diverse environment where innovation thrives. Work You’ll Do At PepsiCo, we are committed to producing great leaders and fostering a culture of innovation. Our team is dedicated to empowering professionals to master their career paths with PepsiCo. As a leader in the food and beverage industry, we offer unique job opportunities that intersect with cutting-edge technology and market leadership. Lead with Unique Opportunities PepsiCo stands at the forefront of the industry, not only in terms of product quality but also in our approach to leadership and professional growth. We offer a variety of employment paths, including full-time positions, internships, and leadership training programs that are designed to foster diversity and accelerate career development. Work with a Global Team Collaborate with over 260,000 employees worldwide who are united in delivering joy not only to our consumers but also in driving innovation and growth within the company. PepsiCo’s commitment to global diversity and inclusive culture makes it a prime environment for professional development and networking. Introducing PepsiCo’s Professional Growth and Development Programs We are committed to nurturing talent through comprehensive training programs and robust benefits that support both personal and professional growth. Our programs are tailored to help employees at every level of their career to advance and succeed. Innovate and Lead Join the largest team of food and beverage industry experts—dedicated professionals at the intersection of consumer needs, innovative technology, and sustainable practices. Deliver targeted solutions and drive industry leadership through a depth and breadth of knowledge and innovation that’s second to none. Be Part of a Great Team Engage in meaningful work that impacts millions of lives worldwide. At PepsiCo, you’ll harness the power of our global resources and the creativity of our people to improve the way the world accesses the foods and beverages it loves. Future-Proof Your Career With PepsiCo, the sky is the limit when it comes to where your ambition can take you. We offer unmatched opportunities for career advancement along with the training, internship programs, and certification support needed to thrive in your professional journey. Explore Discover how PepsiCo is leading the way in digital innovation and sustainable practices while maintaining a steadfast focus on diversity and employee well-being. Stay Connected Join Our Team Search for open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players ready to take their career to the next level. SEARCH PEPSICO JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at PepsiCo.
Learn more about PepsiCo
Size
309,000 employees
Market Cap
$250.5 billion
Industry
Food & Beverages
Net Income
$7.1 billion
Founded
1965
5 Year Trend
+4.8%
Revenue
$70.3 billion
NASDAQ
PEP
* Ladders Estimates

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