Founding Account Executive @ Passionfroot

As our Founding AE, you'll play a central role in scaling Passionfroot across mid-market and enterprise customers. Working closely with the CEO, GTM Lead and Growth & Ops teams, you'll own the sales motion end-to-end, from building pipeline to closing deals, to driving long-term customer success on Passionfroot.

You'll be responsible for turning early traction into a repeatable revenue engine: identifying high-value segments, refining positioning, and driving a structured, scalable approach to winning customers.

We're entering a new phase: our AI agent 10x-ing how creator marketing is executed, Passionfroot is becoming the go-to place for top tech brands to run their creator-led GTM. You'll help define what that looks like in practice, and educate customers about how this helps them scale.

We're scaling fast, growing 13x YoY, and our customers include some of the most ambitious companies in tech-Replit, Figma, Gamma, Miro, and more-who rely on Passionfroot to scale creator partnerships as a core growth channel.

This is a unique opportunity to join a category-defining company that is reshaping how companies grow through creator led GTM.

What you'll achieve

• Own the full GTM motion: Build and scale the sales funnel across our mid-market, and enterprise accounts, from outbound prospecting to closing, expansion, and retention.
• Drive new business: Create and manage a high-quality pipeline, owning the full sales cycle including prospecting, pitching, negotiating, closing, and upselling. Collaborate with Growth & Ops teams to Identify high priority self-serve customer upsells to enterprise plans.
• Operationalize inbound demand: Build systems to efficiently triage and prioritize our high volume of inbound, ensuring top customers are identified early and supported to maximize conversion & success on Passionfroot.
• Work with top-tier customers: Build trusted relationships with marketing leaders at leading tech companies and creator marketing agencies.
• Sales + Customer Success: Ensure customers succeed on Passionfroot by guiding them on creator strategy, campaign execution, and performance optimization.
• Systematize & scale: Co-author the sales playbook, identify bottlenecks, and build systems that make our GTM motion repeatable and efficient.
• Brand & Creator Strategy: Partner with customers to align brand goals with creator-led campaigns, continuously analyzing performance and driving improvements.
• Voice of the customer: Capture insights from prospects and customers to inform product, positioning, and roadmap.
• Evangelize the future of GTM: Stay ahead of trends across creator marketing, AI, and B2B growth-and translate that into compelling sales narratives for customers.
• Host and lead events: Help organize and co-host occasional events (breakfasts, fireside chats, etc.) with top marketing leaders to build relationships, generate pipeline, and position Passionfroot at the center of the creator-led GTM conversation. Anticipate NY & SF Tech Weeks, and the occasional relevant conference.

Who we're looking for

• Location: Ideally based in New York and excited to be part of a small, high-impact founding GTM team, remote candidates considered.
• Experience: 5+ years in B2B sales and/or customer success, ideally selling to marketers or growth teams.
• Full-cycle ownership: Comfortable owning deals end-to-end in a fast-moving, ambiguous environment.
• Builder mindset: You don't just follow playbooks, you create them. You enjoy building systems, automations, and scalable processes from scratch.
• AI-native: Comfortable using AI tools (e.g. Claude Code or similar) to automate workflows, improve productivity, and rethink how sales gets done.
• Relationship-driven: Proven ability to build strong, long-term relationships with customers and consistently exceed targets.
• Strong communicator: Exceptional written and verbal communication skills, with the ability to influence senior stakeholders.
• Analytical: Comfortable working with data, identifying patterns, and making data-driven recommendations.
• Ownership & ambition: Highly resourceful, proactive, and energized by operating in a fast-paced, zero-to-one environment.

Nice to haves

• Experience selling GTM and marketing software, advertising, media, or sponsorships
• Existing relationships with marketers at high-growth or enterprise tech companies

Our Offer

We're a fast-growing startup at an inflection point-it's an exciting time to join the team. You'll get to work with top tech companies with the chance to make a significant impact and building a new market category.

There's tangible stuff, too:

• Competitive Compensation - A salary commensurate with experience.
• Health Benefits - We cover 100% of employee health insurance premiums.
• PTO Policy - You'll have 21 days to request off each year, plus 11 holidays.
• Fun team off-sites - We've been to Barcelona, Mallorca, South of France, Berlin, and the Baltic Sea.
• Tools & Workspace - Latest Apple hardware.

At Passionfroot, you'll find a place where you can grow fast, take ownership, and have real impact on how a new category is built. Even if your background doesn't match perfectly, we encourage you to apply. You might be exactly who we're looking for!