Google

Field Marketing Manager, Platforms and Devices Enterprise

Google$116K — $166K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 4+ years in B2B, field, or technology marketing.
  • Experience with managing events, digital campaigns, and partnerships.
  • Preferred: Work with enterprise-level stakeholders and CxOs.
  • Preferred: Managing relationships with agencies and vendors.
  • Understanding of AI and its enterprise applications.
  • Strong project management and communication skills.

Responsibilities

  • Lead event strategy for key industry tradeshows.
  • Manage a calendar of events to increase product awareness and adoption.
  • Collaborate with teams to create engaging event content.
  • Handle event logistics, budget, and agency relations for success.
  • Analyze event outcomes to refine strategies and demonstrate impact.

Benefits

  • Health, dental, vision, life, and disability insurance.
  • 401(k) with company match.
  • 20 days vacation annually, accruing at 6.15 hours per pay period.
  • 40 hours/year sick time (69 hours/year in Seattle).
  • Maternity leave of 28-30 weeks.
  • Baby bonding leave for 18 weeks.
  • 13 paid holidays annually.
Full Job Description
This role may also be located in our Playa Vista, CA campus.

In accordance with Washington state law, we are highlighting our comprehensive benefits package, which is available to all eligible US based employees. Benefits for this role include:

  • Health, dental, vision, life, disability insurance
  • Retirement Benefits: 401(k) with company match
  • Paid Time Off: 20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment
  • Sick Time: 40 hours/year (increased to 69 hours/year for Seattle) including 5 discretionary sick days per instance
  • Maternity Leave (Short-Term Disability Baby Bonding): 28-30 weeks
  • Baby Bonding Leave: 18 weeks
  • Holidays: 13 paid days per year


Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Washington D.C., DC, USA; Mountain View, CA, USA; New York, NY, USA; Los Angeles, CA, USA; Seattle, WA, USA; San Francisco, CA, USA.

Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in B2B marketing, field marketing, or technology marketing.
  • Experience managing events, digital campaigns, and partnerships.

Preferred qualifications:
  • Experience working with enterprises, Information Technology Decision Makers (ITDMs), C-level executives (CxOs), and sales.
  • Experience working with and managing external agencies and vendors
  • Understanding of the AI/generative AI landscape and its applications in enterprises.
  • Demonstrated ability to build relationships with external partners, media publications, and industry associations.
  • Excellent project management skills with the ability to manage multiple complex workstreams (digital and physical) simultaneously.
  • Strong communication and presentation skills, with the ability to translate complex technical concepts into compelling stories for varied audiences.


About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As a member of the Platforms and Devices Advocacy Marketing team, the Field Marketing manager will play a critical role in shaping our presence across North America. You will lead our event strategy including major industry tradeshows and scaled digital and in-person conferences to drive awareness and adoption of our portfolio of enterprise products (Chrome Enterprise, Chrome Browser, Pixel for Business, Android Enterprise, Cameyo, ChromeOS, and Google Beam). This role offers the opportunity to directly impact our business goals by generating demand and business growth, and to help us win the hearts and minds of end users and IT administrators in a dynamic and evolving landscape.

You will work alongside a cross-functional group of Marketing and Sales teams to ensure we're reaching the right audiences - you will demonstrate effective communication across complex projects, flexibility amid ambiguity, an ability to use AI to scale your work, and an understanding of core audiences and how to best reach them.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $116000 - $166000 (USD) 15% bonus target equity benefits

Learn more about benefits at Google .

Responsibilities
  • Lead the strategy and execution of our presence at key industry tradeshows.
  • Develop and manage a calendar of scaled events, webinars, and conferences designed to drive awareness, demand, and adoption of the P&D product portfolio for end users and IT and security professionals.
  • Partner with cross-functional teams (sales, product marketing, and customer engineering) to create compelling event content and experiences that accelerate demand for our portfolio of P&D products.
  • Oversee event logistics, budget, and agency relationships to ensure flawless execution and a positive return on investment.
  • Analyze event performance and use data-driven insights to optimize our event strategy and demonstrate business impact.

About Google

Google is a multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search engine, cloud computing, software, and hardware. Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company has grown tremendously since then and has become one of the most valuable companies in the world. Google's mission is to organize the world's information and make it universally accessible and useful.
Learn more about Google
Size
156,500 employees
Market Cap
$1,115.4 billion
Industry
Net Income
$40.2 billion
Founded
1998
5 Year Trend
+23.3%
Revenue
$182.5 billion
NASDAQ

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