Descript

Field Marketing Manager

Descript$145K — $160K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years of B2B marketing experience, including 2+ years in field marketing or events.
  • Experience in building marketing programs rather than just executing them.
  • Proven ability to partner with Sales to drive pipeline and revenue.
  • Strong project management skills with a keen eye for detail.
  • Comfortable with both strategic development and tactical execution across various marketing functions.
  • Ability to use data analytics to assess marketing effectiveness.
  • Excellent communication with a proactive and collaborative mindset.
  • Flexibility to travel approximately 25-35%.

Responsibilities

  • Build and execute Descript's field marketing strategy from scratch.
  • Develop integrated marketing programs that enhance customer relationships and generate leads.
  • Oversee all aspects of in-person and virtual events including logistics and execution.
  • Collaborate with Sales to align strategies with target accounts for effective engagement.
  • Work with cross-functional teams to create cohesive marketing campaigns tied to events.
  • Create scalable playbooks for event planning and follow-up processes.
  • Manage budgets and vendor relationships to ensure a quality attendee experience.
  • Measure and communicate event impact on revenue, engagement, and feedback.

Benefits

  • Generous healthcare package.
  • 401k matching program.
  • Catered lunches.
  • Flexible vacation time.
  • Options for remote and hybrid working arrangements with in-person collaboration opportunities.
Full Job Description
About the Role

As more marketing, communications, sales, support, and creative teams adopt Descript, we're investing in the experiences that help people discover what's possible with our product - and connect with the people behind it.

We're looking for our first Field Marketing Manager to build that program from the ground up.

This is a builder role. You'll define how Descript shows up in the real world, creating experiences that introduce new audiences to Descript, deepen relationships with customers, and generate pipeline for our growing enterprise business. From executive dinners and industry events to customer meetups, partner activations, and hands-on workshops, you'll create programs that people actually want to attend.

You'll work closely with Sales, Product Marketing, Customer Success, and Brand to develop field marketing into a repeatable, measurable growth engine.

If you're energized by building from scratch, love bringing people together, and enjoy balancing strategy with execution, we'd love to meet you.
What you'll do
  • Build Descript's field marketing strategy from the ground up, including planning, processes, measurement, and annual programming.
  • Develop and execute integrated field marketing programs that generate pipeline, accelerate opportunities, and strengthen customer relationships.
  • Own end-to-end execution of in-person and virtual experiences, including executive dinners, workshops, conferences, customer events, roadshows, webinars, and community gatherings.
  • Partner closely with Enterprise Sales to identify priority accounts, align programs to territory plans, and create experiences that help move deals forward.
  • Collaborate with Product Marketing, Brand, Demand Generation, Partnerships, and Customer Success to create cohesive campaigns before, during, and after every event.
  • Build playbooks for event planning, sales engagement, lead follow-up, reporting, and program operations that can scale as the team grows.
  • Manage budgets, vendors, agencies, venues, and logistics while creating thoughtful attendee experiences that reflect the Descript brand.
  • Measure and communicate program impact across pipeline, revenue influence, customer engagement, and qualitative feedback to help shape future investments.
  • Represent Descript at industry events and build authentic relationships with customers, prospects, creators, and partners.
What we're looking for
  • 3-5 years of experience in B2B marketing, with 2+ years of field marketing or event experience. Also open to 4+ years of events agency experience (especially if you have worked with B2B clients).
  • You've built programs, not just executed them. You enjoy creating structure where it doesn't yet exist.
  • Experience partnering closely with Sales to drive pipeline and revenue outcomes.
  • Strong project management skills with exceptional attention to detail-you can manage dozens of moving pieces without losing sight of the bigger picture.
  • You're equally comfortable developing a strategy, negotiating with a venue, reviewing event signage, and presenting results to leadership.
  • You use data to make decisions and know how to measure marketing impact beyond registration numbers.
  • Excellent communication and collaboration skills with a bias toward action.
  • Comfortable wearing multiple hats in a fast-moving startup environment.
  • Willingness to travel approximately 25-35%.
Bonus points if you have
  • Experience marketing SaaS products to marketing, communications, creative, or enterprise teams.
  • Experience building a field marketing function or launching a new program.
  • Experience with account-based marketing strategies.
  • Experience producing workshops or educational experiences-not just traditional events.
  • A genuine appreciation for storytelling, video, podcasts, AI, or the creative process.
What success looks like

After your first year, you've:
  • Built the foundation for a scalable field marketing program at Descript.
  • Established trusted partnerships with Sales and cross-functional marketing teams.
  • Created a repeatable calendar of experiences that customers look forward to attending.
  • Developed playbooks that make planning, execution, and follow-up more effective every quarter.
  • Demonstrated measurable impact on enterprise pipeline, customer engagement, and brand awareness.
  • Helped define what "field marketing" means at Descript-not by copying another company's playbook, but by creating one that fits ours.


The base salary range for this role is $145k - $160k/year. Final offer amounts will carefully consider multiple factors, including prior experience, expertise, location, level, and may vary from the amount above.

Benefits include a generous healthcare package, 401k matching program, catered lunches, and flexible vacation time. Our headquarters are located in the Mission District of San Francisco, CA. We're hiring for a mix of remote roles and hybrid roles. For those who are remote, we have a handful of opportunities throughout the year for in person collaboration. For our hybrid roles, we're flexible, and you're an adult-we don't expect or mandate that you're in the office every day. We do believe there are valuable and serendipitous moments of discovery and collaboration that come from working together in person.

About Descript

Descript is a collaborative audio and video editing platform that uses machine learning to transcribe and edit audio and video files. The platform allows users to edit audio and video files as easily as editing text, and can be used for podcast editing, video production, and other applications. Descript was founded in 2017 and is headquartered in San Francisco, California.
Learn more about Descript
Size
50 employees
Industry
Founded
2017

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