Career Category
Marketing
Job Description

What you will do

Let's do this. Let's change the world. In this vital role you the Executive Director of Marketing AI Capabilities, you will be responsible for leading the development and scaling of AI-enabled marketing capabilities, operating models, and ways of working across Amgen. You will serve as a strategic connector between emerging external trends and internal enterprise transformation - translating advances in AI technologies, evolving customer expectations, new ecosystem partnerships, and changing marketing practices into scalable capabilities that drive meaningful business impact.The Executive Director will define and operationalize the future-state AI-enabled marketing ecosystem, including capability strategy, organizational readiness, governance, vendor and partner engagement, experimentation frameworks, and cross-functional execution models. This role requires both strategic vision and operational rigor, with a strong focus on scalable adoption, measurable value creation, and responsible AI implementation.

Responsibilities include:

External Landscape & Strategic Foresight
• Continuously monitor and assess the evolving AI, digital marketing, data, and customer engagement landscape, including emerging technologies, platforms, partners, and competitive trends. This includes novel LLM solutions as well as AI advances in the media ecosystem
• Develop and maintain an understanding of how AI is changing the HCP and Patient workflow and identify the shifts in customer behaviors, content consumption, channel dynamics, and personalization expectations
• Translate external market developments into actionable enterprise capability strategies and roadmaps
• Serve as a thought leader and strategic advisor to senior leadership on the future of AI-enabled marketing

AI Capability Development & Operating Model Design
• Define and lead the enterprise roadmap for scalable AI-enabled marketing capabilities across the commercial organization
• Design future-state marketing operating models, workflows, governance structures, and processes that embed AI into day-to-day execution
• Establish enterprise relationship management models for preferred partners and drive coordination of initiatives across functions
• Establish frameworks for capability prioritization, experimentation, scaling, and adoption
• Partner with business, technology, data, legal, compliance, and operations teams to ensure capabilities are enterprise-ready and compliant
• Drive alignment between AI capabilities and broader commercial, omnichannel, and customer engagement strategies

Innovation, Partnerships & Ecosystem Management
• Evaluate and manage strategic partnerships with AI vendors, platform providers, agencies, consultancies, and emerging technology companies
• Lead pilot programs and proof-of-concept initiatives to assess new capabilities and accelerate innovation
• Build scalable approaches for integrating external solutions into Amgen's marketing ecosystem
• Represent Amgen externally with industry groups, innovation forums, and strategic partners

Change Leadership & Organizational Enablement
• Drive organizational readiness and adoption of AI-enabled ways of working
• Develop enablement strategies, talent models, and capability-building programs to increase AI fluency across marketing teams
• Foster a culture of experimentation, agility, and responsible innovation
• Lead cross-functional teams and influence senior stakeholders across commercial, digital, medical, technology, and operations organizations

Governance, Measurement & Responsible AI
• Establish governance models, standards, and guardrails for responsible and compliant AI usage in marketing
• Define KPIs and measurement frameworks to evaluate capability effectiveness, adoption, efficiency gains, and business impact
• Ensure alignment with enterprise data privacy, legal, regulatory, and ethical AI requirements
• Drive continuous optimization and scaling of successful AI-enabled capabilities

What we expect of you

We are all different, yet we all use our unique contributions to serve patients. The candidate we seek is an experienced leader with the following qualifications. They will also embody the Amgen leadership attributes which are:

• Inspire: Create a connected, inclusive, and inspiring work environment that empowers talent to thrive
• Accelerate: Enable speed that matches the urgency of patient needs by encouraging progress over perfection
• Integrate: Connect the dots to amplify the collective power of Amgen to drive results for patients, staff, and shareholders
• Adapt: Lead through change by adapting to an ever-changing environment and defining a clear course of action to deliver results

Basic Qualifications:

• Doctorate degree & 6 years of marketing experience OR
• Master's degree & 10 years of marketing experience OR
• Bachelor's degree & 12 years of marketing experience AND
• 6 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources

Preferred Qualifications:

• Understanding of the evolving AI ecosystem, including generative AI, agentic workflows, personalization, content automation, and marketing technology platforms
• Experience building and scaling enterprise capabilities, operating models, or transformation programs within complex organizations
• Understanding of omnichannel marketing, customer engagement, and commercial operations
• Leading cross-functional transformation initiatives that span business and technology organizations
• Experience evaluating and managing strategic technology and innovation partnerships
• Executive communication and stakeholder influence skills
• Ability to balance strategic vision with operational execution
• Ability to inspire change, driving internal and external impact
• Additional critical attributes:
  
  • Enterprise mindset with strategic foresight
  • Builder mentality with a bias toward execution and scalability
  • Comfortable navigating ambiguity and emerging technologies
  • Collaborative and highly influential across functions and levels
  • Curious, pragmatic, and outcome-oriented
  • Passion for innovation, transformation, and continuous learning

What you can expect of us

As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we'll support your journey every step of the way.The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is $288,619 to $390,485. Actual salary will vary based on several factors including, but not limited to, relevant skills, experience, and qualifications. In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include:

• Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.
• A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
• Stock-based long-term incentives
• Award-winning time-off plans and bi-annual company-wide shutdowns
• Flexible work models where possible. Refer to the Work Location Type in the job posting to see if this applies

Salary Range
288,619.20USD -390,484.80 USD