Event Marketing SpecialistRole OverviewThe Events Marketing Specialist will report to the Global Marketing Events leader and will be a key contributor to our event marketing team. The ideal candidate will work closely with the growth marketing team, content creators, and other stakeholders to ensure we achieve event objectives.
Responsibilities- Work cross-functionally with our growth marketing resources to manage event registrations and attendance, coordinating with the event planners to ensure marketing efforts align with the wider events strategy and timelines.
- Logistics & Planning: Spearhead site selection, coordinate room layouts, arrange audio-visual (AV) setups, and manage catering and transportation.
- On-Site Execution: Act as a point of contact during the event to troubleshoot issues, guide staff, and ensure a welcoming guest experience
- Post-Event Analytics: Collect attendee feedback, analyze event metrics (e.g., lead generation, cost-per-participant), and draft performance reports.
- Manage event-specific websites or landing pages, ensuring they are optimized for conversions.
Skills and Qualifications- Education: A bachelor's degree in hospitality, public relations, business, or marketing.
- Experience: At least 2 years of experience in event planning, project management, or corporate marketing.
- Familiarity with event management platforms like Cvent, or similar tools
- Strong communication skills
- Ability to track campaign metrics, analyze data, and use the results to inform marketing event strategies
- Robust time management and excellent organizational skills to manage multiple projects simultaneously
- Strong understanding of budget management and ability to allocate resources effectively
- Ability to travel 35-50% of the time to events
PTC carefully considers a wide variety of factors when determining compensation. The anticipated annual salary range for this position is between $75,000 - $90,000. The salary range reflects a good-faith estimate of compensation at the time of posting. Actual compensation may vary based on a candidate's skills, qualifications, experience, and location. Additionally, candidates may be eligible for a performance-based bonus. Employees also have the opportunity to become a PTC shareholder through our employee share purchase program (ESPP), which allows for the purchase of discounted PTC stock. Certain roles may also be eligible for participation in our equity programs. Employees may be eligible for medical, dental and vision insurance, paid time off and sick leave, tuition reimbursement, 401(k) contributions and employer match, flexible spending accounts, life insurance, disability coverage and, if you are an office-assigned employee, a generous commuter subsidy. All total rewards and benefits programs are subject to applicable plan eligibility and other terms and conditions.
For more information about PTC's comprehensive benefits, please visit our Careers Page.
PTC recruits on a rolling basis. Candidates are considered as they apply, until the opportunity is filled.
