Rippling

Event Marketing Manager

Rippling • $114K — $143K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-6 years in field, channel, or demand gen marketing within high-growth SaaS
  • Experience building scalable partner playbooks for measurable revenue
  • Strong financial and operational skills, particularly in vendor management
  • Proficiency with Salesforce, and familiarity with Outreach and Sendoso
  • Excellent executive communication and stakeholder management skills
  • Ability to operate autonomously with a proven track record of creative problem-solving
  • Demonstrated strong work ethic and ability to prioritize effectively

Responsibilities

  • Own events strategy and budget, building annual and monthly plans
  • Create repeatable playbooks, including sales activation frameworks and regional toolkits
  • Execute flagship events and campaigns from planning through post-mortem analysis
  • Manage campaign operations, including launching and maintaining Salesforce and Outreach campaigns
  • Define KPIs and optimize budget based on performance insights
  • Lead cross-functional collaboration without formal authority to align teams on priorities
  • Remove obstacles to ensure events remain on track and successful

Benefits

  • Competitive salary
  • Comprehensive benefits package
  • Equity opportunities
  • Remote work flexibility
  • Professional development support
Full Job Description
About the role

Rippling's channel ecosystem is a core revenue engine. We are hiring an Event Marketing Manager to own a segment for event marketing end-to-end: strategy, budget, and hands-on execution.

You will set the vision for how we activate and nurture national and regional partners, reach their HR and finance clients and prospects, design repeatable playbooks, and personally run the programs that turn partners into advocates and advocates into revenue. You will partner closely with Sales, Revenue Ops, and Corporate Events to ensure every dollar and every activation ties to measurable outcomes.

What you will do

  • Own segment events strategy and budget end-to-end. Build the annual and monthly events plan, manage the full portfolio, and reallocate spend based on ROI signals.
  • Codify repeatable segment playbooks. Create sales activation frameworks and plays, regional toolkits, and QA checklists so programs are easy to replicate and scale with quality.
  • Execute flagship programs. Plan and run high-impact events and always-on campaigns from brief to high ROI follow-up strategies to post-mortem, including vendor sourcing, contract negotiation, timelines and onsite excellence.
  • Own campaign and CRM operations. Build, launch and maintain Salesforce and Outreach campaigns that attribute every touch to pipeline and revenue, with Sendoso acceleration where applicable.
  • Measure, learn, and optimize. Define KPIs, stand up dashboards, publish retros, and use insights to shift budget towards top-performing formats.
  • Cross-functional leadership without formal authority. Align Channel AEs, sales leadership, extended field marketing, demand gen, and marketing ops on priorities, calendars, and measurement. Remove blockers and keep events on track.

What you will need

  • 4-6 years in field, channel, or demand gen marketing, owning strategy, budget, and hands-on execution in high-growth SaaS.
  • Proven ability to build and scale repeatable partner playbooks that drive measurable pipeline and revenue.
  • Financial and operational rigor, including vendor management and budget optimization
  • Salesforce and ideally Outreach and Sendoso experience, with the ability to architect campaigns that drive revenue.
  • Executive communication skills, strong stakeholder management, and comfort operating with high autonomy.
  • Creative problem solver who ships quickly, learns fast, and continuously raises the bar.
  • Work ethic that matches our pace - sleeves rolled up, high throughput, and clear prioritization.

Additional Information

This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.

A variety of factors are considered when determining someone's compensation-including a candidate's professional background, experience, and location. Final offer amounts may vary from the amounts listed below.

The pay range for this role is:

114,000 - 143,000 USD per year (US Tier 1)

About Rippling

Rippling is a technology company that provides a platform for managing human resources. The company's platform includes tools for onboarding new employees, managing payroll and benefits, and tracking time off. Rippling was founded in 2017 by Parker Conrad, who previously founded Zenefits. The company is headquartered in San Francisco, California.
Learn more about Rippling
Size
200 employees
Industry
Founded
2017

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