Persado

Director, Product Management

Persado$150K — $200K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of product management experience, including 3+ years in senior roles.
  • Track record of delivering successful products with measurable impact.
  • Strong strategic and hands-on execution skills.
  • Experience with AI/ML-powered products or ability to quickly gain fluency.
  • Excellent communication and influencing skills.
  • Data-driven decision-making capability.
  • Experience mentoring product managers is preferred.

Responsibilities

  • Own strategy and roadmap for a key product area.
  • Translate insights into a clear product vision and executable roadmap.
  • Lead product discovery and delivery end-to-end.
  • Collaborate with engineering and design leadership on product goals.
  • Engage with customers to validate concepts and measure impact.
  • Work with marketing and sales on product positioning and launches.
  • Define and track success metrics for communication to stakeholders.
  • Mentor product managers to enhance product development skills.

Benefits

  • Hybrid working model for flexible remote and in-office work.
  • Generous global benefits packages.
  • 401k matching in the USA and pension options in certain EU locations.
  • Professional growth encouraged through training resources.
  • Employee Enrichment Fund for personal growth and home office upgrades.
  • Structured onboarding program for new hires.
  • Strong emphasis on career development and feedback.
  • Flexible time off for work-life balance, including a Winter Holiday Break.
  • Two paid volunteer days and charitable donation matching.
  • Commitment to Diversity, Inclusion, and Belonging with community initiatives.
Full Job Description
Salary Range: $150,000.00 - $200,000.00 per year base salary (which is dependent on a variety of factors including relevant experience, geographic location, business needs, and market demand).
What We Are Looking for

We are looking for a Director of Product Management to own a core area of the Persado platform and drive it from strategy through execution. You will define the product vision and roadmap for your area, partner closely with engineering, design, data science, and go-to-market teams, and be accountable for outcomes that matter to our customers and our business. This is a high-ownership role for a product leader who is equally comfortable setting direction with executives and getting into the details with delivery teams.
What You'll Do
  • Own the strategy, roadmap, and business outcomes for a major product area within the Persado platform.
  • Translate market, customer, and competitive insight into a clear product vision and a prioritized, executable roadmap.
  • Lead discovery and delivery end-to-end: define requirements, make scope trade-offs, and ship high-quality product on predictable timelines.
  • Partner with engineering, design, and data science leadership to align capacity, architecture, and sequencing against product goals.
  • Work directly with enterprise customers and internal teams to understand user workflows, validate concepts, and measure adoption and impact.
  • Collaborate with marketing, sales, and customer success on positioning, launches, enablement, and feedback loops.
  • Define and track success metrics; use data to inform decisions and communicate progress to executive stakeholders.
  • Mentor and develop product managers; help raise the bar on product craft across the organization.

Requirements
What You'll Bring
  • 8+ years of product management experience, including 3+ years leading product areas or teams at a senior level, ideally in enterprise B2B SaaS.
  • A track record of shipping successful products from ambiguous problem spaces, with measurable customer and business impact.
  • Strong strategic thinking paired with hands-on execution; you can write the narrative and the spec.
  • Experience working with AI/ML-powered products, or a demonstrated ability to build fluency quickly.
  • Excellent communication skills with the ability to influence executives, customers, and cross-functional teams.
  • Comfort with data: defining metrics, interpreting experiments, and making evidence-based decisions.
  • Experience managing or mentoring product managers is strongly preferred.

Nice to Have
  • Background in marketing technology (MarTech), content generation, personalization, or experimentation platforms.
  • Experience delivering software for enterprise customers in regulated industries such as financial services or telecom.
  • Prior experience in a fast-scaling product organization, helping establish product processes, playbooks, and organizational standards.

Benefits
What We Offer

Achieve your life goals and work goals at Persado:
  • Persado's hybrid working model empowers both remote and in-office work equitably
  • Competitive and equitable compensation
  • Generous benefits packages globally
  • 401k matching (USA); Pension Scheme (Certain EU locations) to prepare for your future
  • We encourage professional growth through our dedicated enablement and training teams, as well as on demand tools and resources
  • Employee Enrichment Fund to pursue a passion or upgrade your home office
  • Structured onboarding program to ensure a confident start and long-term success for new hires
  • Strong emphasis on career development and mobility, continuous feedback loops and performance management
  • Flexible time off to support work-life harmony (including one week Winter Holiday Break)
  • #PersadoCares: 2 paid Volunteer days per year and charitable donation matching
  • Robust Diversity, Inclusion and Belonging initiatives; culture month celebrations, commitment to bias-free recruitment, community ERGs, and more

Kindly submit your CV in English

About Persado

Persado is a marketing language cloud that generates the precise words, phrases, and images that can lift any marketing campaign from average to exceptional. Persado delivers tens of thousands of precise words and phrases proven to drive marketing performance and increase brand engagement. Using Persado, leading brands such as American Express, Expedia, eBay, Vodafone, and Viber have realized one billion dollars in incremental revenue and an average uplift of 68.4% in conversions across marketing campaigns. Persado is powered by cognitive computing technologies, including natural language processing and machine learning algorithms, which analyze vast amounts of customer data to understand the language that resonates with consumers. Persado was founded in 2012 and is headquartered in New York City.
Learn more about Persado
Size
300 employees
Industry
Founded
2012

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