Director of Sales

The Abbey Resort

$90K — $120K *
Zion, IL 60099In-Person
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of sales experience, ideally within hotels or a related sector.
  • Bachelor's degree in hospitality management or sales, or equivalent experience.
  • Exceptional verbal and written communication proficiency, including digital formats.
  • Strong negotiation skills and market trend analysis capabilities.
  • Demonstrated ability to lead and motivate a sales team to achieve targets.

Responsibilities

  • Analyze market competition and trends to identify client needs.
  • Develop strategic revenue management plans to optimize hotel profitability.
  • Proactively seek new business opportunities aligned with the hotel brand.
  • Provide mentorship and training to the sales team, assessing strengths and areas for improvement.
  • Utilize selling guidelines to enhance revenue across all market segments.
  • Facilitate sales calls and oversee client contract processes.
  • Conduct site tours to showcase the hotel and meet client expectations.
  • Build rapport with clients through open communication and relationship management.

Benefits

  • Insurance enrollment available from DAY 1!
  • Paid time off available from DAY 1!
  • Holiday pay available from DAY 1!
  • 401(k) enrollment after 30 days!
  • Hotel and travel discounts at worldwide destinations!
  • Professional development and promotion opportunities!
Full Job Description
What's in it for you...
  • Insurance enrollment available from DAY 1!
  • Paid time off available from DAY 1!
  • Holiday pay available from DAY 1!
  • 401(k) enrollment after 30 days!
  • Hotel and travel discounts at worldwide destinations!
  • Professional development and promotion opportunities!
About this job...

The Director of Sales drives revenue generation through aggressive goal setting, team motivation, and proven sales strategies. Keen understanding of market trends, intuitive networking, and adept negotiation skills are necessary for success as a Director of Sales. The primary role of the Director of Sales is to lead hotel profitability through an innovative and entrepreneurial spirit, develop and execute a strategic sales and marketing plan, motivate the sales team to exceed targets, and achieve revenue and market share goals.
What you'll be doing...
  • Using business tools and first-hand observation, analyze market competition, market trends, and identify client needs.
  • Provide strategic, data-based revenue management plans for the hotel including rate development, establishment of group thresholds, space utilization, demand analysis, market mix management, and deployment strategies
  • Proactively solicit and secure business from new and prospective clients using proven sales strategies aligned with the hotel's brand and vision.
  • Provide collaboration, mentorship, coaching, and training to hotel sales team, continually assessing strengths and opportunities of team members.
  • Ensure effective utilization of selling guidelines to maximize revenue contribution from all segments, employing cross-segment selling strategies when needed.
  • Coordinate and facilitate sales calls with the hotel and corporate teams
  • Manage client contract process including negotiation, provisions, supplemental solution selling, and contract generation, capturing all information necessary for execution and billing.
  • Coordinate and conduct site tours emphasizing features to meet client needs and opportunities to enhance overall satisfaction.
  • Engage in purposeful communication and build long-lasting rapport with clients, creating an open dialogue to uncover client expectations and unrealized needs.
  • Promote hotel brand loyalty programs, encourage client participation, and offer special rate packages and upgrades when appropriate.
  • Effectively communicate with hotel departments to ensure timely and accurate delivery of client expectations, fulfillment of needs, and challenge resolution.
  • Always maintain professionalism consistent with hotel brand and company expectations.
Success factors...
Experience & Education:
  • 5+ years of sales experience, preferably in hotels or related field
  • 4-year degree in hospitality management or sales preferred, or equivalent experience and education
Communication:
  • Exceptional verbal and written communication skills, including electronic communication
  • Must be able to speak, read, and write in primary language used in the workplace
Physical:
  • 8+ hours per day sitting desk/computer; stand and walk occasionally throughout workday
  • Lift, lower, and maneuver up to 10 pounds occasionally
  • Manual dexterity and repetitive motions required throughout workday

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