We are hiring a Director of Product Management, Measurement in our New York City office.

About the Role:

Our Decision Maker Targeting products are a critical part of our clients' strategic execution. Applecart is used as an amplification layer for their ongoing communications with a broad cross-section of key stakeholders. Quantifying the impact of using Applecart audiences across all of these communication strategies is essential to our clients' success.

In this critical role, you will drive the product vision and execution of our measurement and insights products as we grow our offering and client base. The ideal candidate would combine enterprise product expertise with a deep technical understanding of media measurement and/or research methods.

What You'll Do:

• Define and build the next generation of our Measurement & Optimization offerings in collaboration with a cross-functional team of engineers, data scientists, product managers, and sales and client service leads
• Own the product strategy, business planning, roadmap and requirements definition for your own product offering
• Evangelize product solutions with internal teams, clients and industry partners
• Collect user and client feedback via both direct and indirect channels and translate them into product requirements where applicable
• Collaborate with key clients on implementation strategy and adoption of new features
• Manage high visibility product launches and define and track KPIs to measure success and identify ongoing improvements
• This role may also manage 1-2 Product Managers under them

Experiences and Capabilities You Bring:

Experience and domain expertise:

• 8+ years of experience in a product management role, including 3+ years managing direct reports
• Deep understanding of digital marketing, advertising technology, market research, or a similar industry, with specific expertise in media effectiveness measurement
• Hands-on familiarity with the data that flows out of the ad tech stack - DSPs (e.g., DV360, The Trade Desk, Amazon DSP), ad servers, and SSPs -including log-level/impression-level data, bid and delivery signals, and audience and taxonomy data
• Personally rolled out measurement technology solutions to large enterprises and/or their agencies, owning both the client-facing reporting layer and the underlying methodology

Leading mixed-discipline teams:

• Proven track record leading mixed-discipline teams where you are the connective tissue between functions - partnering with data scientists on methodology and model validation, with analysts on insight generation and QA, with engineers on data pipelines and platform tradeoffs, and mentoring junior PMs on scoping and execution
• You can translate a statistical approach into a client-ready narrative, and a client asks into a well-specified technical requirement
• Experience working closely and managing asynchronous communication with a geographically distributed team

Technical depth:

• Strong SQL - you write your own queries against large datasets to validate outputs, size opportunities, and debug discrepancies rather than waiting on a ticket
• Experience owning products built on big-data platforms such as Spark/Databricks, BigQuery, Redshift, or Snowflake, with a working understanding of batch vs. streaming, partitioning, cost/performance tradeoffs, and why a pipeline change can move a client-facing number
• Experience shipping a client-facing application end to end - you have owned a standalone product surface, not just a reporting feed or an internal tool. That includes partnering with design on information architecture and UX for complex, data-dense interfaces; making deliberate calls on self-serve vs. guided workflows; and handling the realities of a production app such as onboarding, permissions and multi-tenancy, performance under real query loads, and instrumentation to understand how clients actually use it

This is a hybrid role. Work from home on Monday and Friday and in Applecart's New York City office Tuesday through Thursday.

Compensation:

Our compensation package consists of three components: (i) a base salary, (ii) annual cash bonus, and (iii) generous equity compensation.

The base salary range for this role is between $220,000 to $250,000, based on the candidate's experience and skills relative to the requirements listed above. The salary range provided is exclusive of discretionary annual cash bonus and equity compensation. The salary range provided for this role is specific to candidates located in the New York City area.