Moloco

Director, Marketing Campaigns

Moloco$216K — $298K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of B2B marketing experience; 4+ years leading integrated campaigns at tech firms.
  • Ability to simplify complex technical subjects into engaging narratives.
  • Experience in building emotionally resonant brands at innovative tech companies.
  • Proven track record in creative direction with expertise in guiding teams.
  • Experience developing campaign processes in dynamic environments.
  • Fluency in leveraging AI tools for marketing campaigns and workflows.
  • Strong data analysis skills for setting KPIs and measuring campaign performance.

Responsibilities

  • Develop and manage Moloco's integrated campaign strategy across multiple business segments.
  • Create and maintain a global campaign calendar to coordinate messaging across channels.
  • Translate product insights and market trends into targeted multi-channel marketing initiatives.
  • Collaborate with Sales and Platform teams to design account-level campaign programs.
  • Lead the implementation of engagement-based measurement frameworks for campaigns.
  • Partner with leadership to produce high-impact thought leadership materials.
  • Oversee brand consistency and creative excellence across all marketing materials.

Benefits

  • Medical, dental, and vision insurance.
  • 401(k) plan with company match.
  • Short-term and long-term disability coverage.
  • Basic life insurance and well-being benefits.
  • Up to 12 paid holidays and one Thrive Day off per quarter.
  • Flexible Time Off (FTO) policy.
Full Job Description
The Impact You'll Be Contributing to Moloco:

We're looking for a Director, Marketing Campaigns with deep expertise in brand and creative to define how Moloco builds awareness and shows up in the market.

You will own the end-to-end campaign engine, from strategy and creative direction to multi-channel execution and performance measurement. You'll work in close partnership with Product Marketing, Creative, Field Marketing, Platforms team, and Sales to ensure Moloco's campaigns land with precision across a concentrated set of high-value enterprise accounts, while building the brand equity to establish Moloco as a category leader across Ads, Commerce Media, and Streaming/CTV.

The ideal candidate is a bold creative thinker, a sharp strategist, and a disciplined operator. You have strong opinions about what great looks like, a proven track record of building brands that buyers genuinely connect with, and the cross-functional credibility to drive programs from brief to market at pace.

The Opportunity:

Build the integrated campaign strategy:
  • Develop and own Moloco's campaign strategy across all three business segments (Moloco Ads, Commerce Media, Streaming Monetization), aligned to product launches, pipeline goals, account engagement, and brand awareness objectives
  • Build and manage a global campaign calendar that sequences messaging across key verticals, buying stages, and named accounts
  • Translate product releases, proprietary research, and market moments into sequenced, multi-channel programs
  • Map buyer journeys and identify high-impact moments for brand connection and conversion of key contacts
  • Work closely with Sales, Field, and Platform teams to build account-level programs that support pipeline creation and acceleration within Moloco's named account strategy
  • Lead the shift toward engagement-based measurement frameworks, partnering with Field and Sales to define shared pipeline KPIs

Launch product-led programs:
  • Partner with Product Marketing and executive leadership to bring Moloco's thought leadership positioning to market, including proprietary research (e.g., BCG AI Disruption Index), owned frameworks, and executive content series
  • Translate complex technical narratives into audience-first messaging
  • Ensure insights and research are activated as full, sequenced campaign programs and not one-off activations
  • Work with media partners (e.g., WSJ, Adweek, eMarketer, etc) to amplify Moloco's content and extend reach with key audiences

Drive brand and creative excellence:
  • Define and uphold Moloco's brand voice, visual identity standards, and creative platform. Ensure consistency from paid media to owned events to sales collateral
  • Own the creative brief process end-to-end: translate campaign strategy into briefs that inspire in-house and agency creative teams to produce their best work
  • Champion creative excellence across all channels: digital, social, video, OOH, events, and sales enablement

Build the operating model and drive performance:
  • Own campaign budgets; make strategic allocation decisions to maximize impact and ROI across channels and segments
  • Define campaign KPIs and build dashboards to track performance, synthesize learnings, and present results to senior leadership
  • Establish repeatable intake, briefing, and coordination processes across PMM, Field, Creative, and Sales
  • Leverage AI tools to accelerate campaign development, personalize at scale, and optimize performance

How Do I Know if the Role is Right For Me?
  • 8+ years of B2B marketing experience, with at least 4 years leading integrated campaign or brand functions at a high-growth tech company. You've owned the full campaign motion - not just contributed to it.
  • Narrative translation: You can take complex, technical subject matter (AI, machine learning, performance advertising) and turn it into sharp, differentiated messaging for a sophisticated B2B audience.
  • Brand-first instincts: You've built brands that people genuinely connect with. Experience at modern, aspirational tech companies (think Stripe, Notion, Figma, or similar)
  • Creative direction experience: You have a clear POV on what great looks like and the craft and credibility to lead creative teams and agency partners toward it.
  • Operating model builder: You've built or formalized campaign processes in fast-moving environments. You don't wait for a playbook but are eager to write it.
  • AI fluency in practice: You actively use AI tools to accelerate workflows, test creative variations, and build programs faster. Curiosity about AI as a marketing lever is a must.
  • Data-driven: Comfortable setting campaign KPIs, building measurement frameworks, and optimizing based on results. Confident in presenting performance to senior leadership.
  • Builder mentality: You're comfortable in ambiguity, move quickly, and take ownership over outcomes.

You can apply for this role through our Open Positions page (or through our Internal Job Board if you are a current employee). The application window for this position is expected to close on July 21, 2026.

Compensation & Benefits

U.S.-based employees have access to medical, dental, and vision insurance, a 401(k) plan with company match, short-term and long-term disability coverage, basic life insurance, and well-being benefits and perks. U.S.-based employees also receive up to 12 scheduled paid holidays per calendar year and one Thrive Day off per quarter. Additionally, all employees have Flexible Time Off (FTO).

The successful candidate may be eligible for a bonus and equity awards. Eligibility and amounts are determined by performance and the terms of the applicable plans.

The location for this role is listed above. For base pay range purposes, location-based compensation is grouped into the following regions. Your region is determined by your assigned work location.
  • Region A: Menlo Park Office, New York Office, SF Bay Area, New York Metro Area
  • Region B: Seattle Office, Seattle, Los Angeles/Orange County, San Diego, Austin, Boston, Washington DC Metro Area, Miami
  • Region C: All other U.S. locations

Salary Ranges:

Region A:

$216,000-$298,080 USD

Region B:

$205,200-$283,176 USD

Region C:

$194,400-$268,272 USD

Moloco Thrive: Benefits and Well-Being:

We take care of you and create the conditions for you to do the best work of your career. Through a lens of inclusion, we offer innovative benefits that empower our employees to take care of themselves and their families so they can do the best work of their lives.

About Moloco

Moloco is a technology company that provides machine learning and data analytics solutions for mobile advertising. The company's platform uses proprietary algorithms to analyze data from mobile devices and provide insights to advertisers, helping them to optimize their campaigns and improve their return on investment. Moloco was founded in 2013 and is headquartered in San Francisco, California.
Learn more about Moloco
Size
100 employees
Industry
Founded
2013

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