Demand Generation Manager

Port

$160K — $250K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in B2B demand generation or growth marketing, preferably in SaaS or DevOps
  • Experience marketing to technical audiences
  • Hands-on execution of multi-channel campaigns and ABM programs
  • Strong analytical skills with a focus on KPIs
  • Ability to collaborate across teams and manage priorities
  • Goal-oriented and detail-driven
  • Experience in fast-paced, high-growth environments

Responsibilities

  • Execute multi-channel demand generation campaigns across digital, paid media, and email
  • Support account-based marketing initiatives targeting strategic accounts
  • Collaborate with Sales, Product Marketing, and Content teams to align initiatives
  • Track and analyze campaign performance metrics for optimization
  • Maintain marketing automation and CRM workflows for accurate tracking
  • Support performance marketing and retargeting efforts
  • Contribute to the creation of campaign assets tailored for technical audiences

Benefits

  • Annual equity provision as part of compensation
  • Full range of medical benefits
  • Financial benefits including retirement plans
  • Flexible working options in a high-growth environment
  • Collaborative and dynamic workplace culture
Full Job Description
Description

Port is looking for a Demand Generation Manager to support our demand generation efforts. Reporting to the Head of Demand Generation, this hands-on role focuses on executing campaigns, optimizing marketing programs, and contributing to pipeline growth. This position is ideal for someone with experience marketing to technical audiences and a strong operational focus.

What you will do:

  • Assist in executing multi-channel demand generation campaigns across digital, paid media, email, content marketing, tradeshows, webinars, SEO, and ABM
  • Support ABM and enterprise marketing initiatives, helping target strategic accounts and key decision-makers
  • Collaborate with Sales, Product Marketing, and Content teams to align campaigns with business objectives
  • Track, analyze, and optimize campaign performance to improve ROI, engagement, and pipeline metrics
  • Help maintain marketing automation, CRM, and reporting workflows to ensure accurate tracking and attribution
  • Support paid advertising, retargeting, and performance marketing activities
  • Contribute to creative content, landing pages, and campaign assets to engage developer and technical audiences

Requirements

  • 5+ years of experience in B2B demand generation, growth marketing, or performance marketing, preferably in SaaS, DevOps, or developer tools
  • Experience marketing to technical audiences, ideally in DevTools, DevOps, or developer-focused environments
  • Hands-on experience executing multi-channel campaigns and ABM programs
  • Strong analytical skills and comfort working with KPIs such as CAC, LTV, pipeline velocity, and attribution
  • Ability to collaborate cross-functionally and manage multiple priorities
  • Goal-oriented, detail-driven, and capable of delivering measurable results
  • Comfortable working in a fast-paced, high-growth environment


Job Compensation Range

Salary Range: $160,000 - $250,000

Preferred Primary Location: San Francisco, California

An important note on compensation

The pay range for this position is based on the preferred primary location of the role which is listed above. If you are applying to this role at a location that is not the preferred primary location, please keep in mind the salary range will vary and may fall outside of what is listed. Base pay offered may vary depending on job-related knowledge, skills, and experience. An annual equity may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, depending on the position offered.

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