Dealer Marketing Consultant - Colorado

Shift Digital

$95K — $105K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in digital marketing or a related field
  • Proven history in the automotive industry as a Marketing Manager or eCommerce Director
  • In-depth knowledge of dealership sales strategies and operations
  • Strong understanding of digital tools like SEO, SEM, and CRM/DMS systems
  • A passion for automotive and digital marketing is essential
  • Excellent organizational and detail-oriented skills
  • Willingness to travel extensively across Northern California and Colorado.

Responsibilities

  • Consult with clients and dealers to implement digital best practices
  • Conduct in-person training and webinars for dealer staff
  • Analyze data to optimize dealers' digital performance
  • Deliver strategic consulting services to enhance digital customer experience
  • Create effective analytics reports based on data findings
  • Build relationships with key stakeholders within the automotive sector
  • Coordinate digital strategy elements with overall business plans.

Benefits

  • Full-time position with a growing company
  • Excellent health insurance plans
  • Paid holidays and generous PTO
  • Time off to volunteer in the community
  • Wellness days for employees.
Full Job Description
Description

As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.

The goal is to optimize the dealer's digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.

About You

Like us, you have a passion for all things automotive and digital. Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate. You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans. You are exceedingly professional, organized, and detail orientated. You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.

Shift Digital Business Consultants supporting the brand have a vital understanding of how dealerships operate and the digital tools they use to engage their customers. Expert proficiency with the following tools is required:

  • Dealership Websites
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media and Reputation Management
  • CRM / DMS Systems
  • Google Adwords / Analytics
  • Automotive experience

Are you a road warrior? This is a travel position that requires extensive travel in the Northern California and Colorado area along with adjacent states.

At Shift, many factors are taken into account when determining a reasonable compensation range for any given role. Some of these factors include, but are not limited to: skill-set, location, years of experience, licenses, certifications, and business/organizational needs. The following compensation range is specific to New York City, Colorado, Nevada, California, and Washington residents only. While we do provide an estimated salary range, it is not typical for an individual to be hired near the top range for their role. A reasonable estimate for this role is: $95,000 - $105,000. A summary of the benefits offer for the role is available at https://www.shiftdigital.com/company/Careers.

This is a full-time position with Shift Digital. In addition to our great benefits, we offer very competitive compensation, paid holidays, generous paid time off (PTO) and other employee perks.

Why Should You Apply?
  • Full time position with a growing company
  • Excellent health insurance plans.
  • Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.

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