Schwan Food Co

Customer Marketing Manager - Retail Business (Desserts)

Schwan Food Co$83K — $139K *
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent work experience, MBA preferred
  • 5+ years in CPG, retail, customer marketing, category management, or sales planning
  • Strong strategic thinking skills
  • Solid analytical abilities
  • Excellent communication skills
  • Experience collaborating with sales and marketing teams to drive growth

Responsibilities

  • Partner with customer sales teams to develop and execute growth strategies
  • Influence brand and marketing initiatives to align with customer needs
  • Serve as the voice of the customer internally, identifying opportunities and trends
  • Lead communication and coordination across Sales and Marketing teams
  • Develop sales tools and storytelling materials
  • Support innovation summits and strategic customer engagements
  • Build scalable processes and frameworks for improved execution

Benefits

  • Comprehensive health benefits
  • Time off programs
  • Retirement and financial offerings
  • Eligibility for a 20% annual incentive bonus based on organizational performance
Full Job Description
Are you passionate about turning brand strategy into customer growth? As a Customer Marketing Manager, you'll partner closely with Sales, Marketing, and cross-functional teams to bring our dessert category strategies to life across the U.S. market. You'll translate brand priorities into customer-focused plans that drive execution, strengthen customer partnerships, and deliver business results.

In this highly collaborative role, you'll serve as a trusted partner to Sales leadership, influence commercial planning, and develop tools and insights that support winning customer execution. If you thrive in a fast-paced CPG environment and enjoy connecting strategy with marketplace results, we'd love to hear from you.

What You Will Do:
  • Partner with customer sales teams to develop and execute growth strategies
  • Influence brand and marketing initiatives to align with customer needs and opportunities
  • Serve as the voice of the customer internally, identifying opportunities, risks, and marketplace trends
  • Lead communication and coordination across Sales and Marketing teams to ensure consistent execution
  • Develop compelling sales tools, storytelling, and commercialization support
  • Support innovation summits, line reviews, and strategic customer engagements
  • Build scalable processes, frameworks, and best practices to improve commercial execution
  • Collaborate cross-functionally to drive enterprise initiatives and business performance

What We Look For:
  • Bachelor's degree or equivalent work experience, MBA preferred
  • 5+ years of experience in CPG, retail, customer marketing, category management, or sales planning
  • Strong strategic thinking, analytical, and communication skills
  • Experience partnering with sales and marketing teams to drive growth
  • Ability to influence across functions and lead through collaboration


What We Offer:

The base salary range for this position is $83,000 to $139,000 annually, with eligibility for a 20% annual incentive bonus based on organizational performance. The range reflects factors such as experience, skills, education, certifications, and location, and starting salary may fall anywhere within the stated range.

Beyond base salary, we offer a competitive Total Rewards package designed to support your overall well-being, including comprehensive health benefits, time off programs, and retirement and financial offerings.

About Schwan Food Co

The Schwan Food Company is a privately held company that manufactures and markets frozen foods. The company sells frozen foods from home delivery trucks, in grocery store freezers, by mail, and to the food service industry. The company produces, markets, and distributes products developed under brands such as Red Baron, Freschetta, Tony's, Mrs. Smith's, Edwards, Pagoda Express, and Larry's. The company was founded in 1952 and is headquartered in Marshall, Minnesota.
Learn more about Schwan Food Co
Size
12,000 employees
Industry
Founded
1952

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