CloudKitchens

Culinary Brand Designer

CloudKitchens$159K — $215K *
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of brand design experience with a portfolio showcasing full identity systems
  • Experience in creating dynamic content including photography and video
  • Speed and efficiency in delivering design work without getting overly attached
  • Strong skills in typography and layout fundamentals
  • Experience in design for food, hospitality, or consumer packaged goods, with an understanding of packaging and related visual languages
  • Proficiency with Figma and Adobe Creative Suite
  • Creative thinker who can bring innovative ideas within brand guidelines
  • Comfortable working in a fast-paced startup environment, with a focus on setting up systems

Responsibilities

  • Own brand direction and create mood boards defining visual and narrative identity
  • Lead brand naming, story, and logo/icons from concept to full identity system
  • Execute component photography and hero imagery to enhance visual assets
  • Produce a comprehensive OFO asset pack and marketing assets for various platforms
  • Develop and maintain design systems and templating toolkits for scalable asset production
  • Support digital onboarding and launches with ready-to-use creative
  • Work in tight sprints with quick feedback and iteration cycles

Benefits

  • Medical, dental, and vision insurance with various plans, including HSA options
  • Company-paid life and disability insurance for short- and long-term
  • Voluntary insurance options for accidents and critical illness
  • 401(k) retirement plan
  • Health Savings Account (HSA)
  • Flexible Spending Accounts for healthcare, dependent care, and commuting
  • Discretionary vacation days and 8 paid holidays per year
  • Paid sick time, bereavement leave, and parental leave
Full Job Description
Role Overview

You love designing, prototyping and testing new brands at speed. Given a solid brief, you can generate a full identity system fast - logo, color, type, packaging, menu, digital - without sacrificing craft. You're a maker first, with the strategic sensibility to know when the design is doing its job and when it isn't. You're a brand world native and stay on top of what's trending.

What you'll do
  • Own brand direction: produce mood boards and brand synopsis that define the visual and narrative identity
  • Lead brand naming, brand story, and logo/iconography - go from concept brief to full identity system
  • Execute component photography and hero imagery - build the visual library that powers AI asset generation and marketplace listings
  • Produce the full OFO asset pack (backgrounds, thumbnails, variants) and marketing assets (website, social, merch)
  • Build and maintain a design system and templating toolkit so assets can be produced at scale
  • Support digital onboarding and launch with platform-ready creative
  • Work in tight sprints - expect fast feedback cycles and fast iteration


What we are looking for
  • 3+ years of brand design experience - portfolio that shows full identity systems, not just logos
  • Experience creating in other mediums beyond static design, including photography and video
  • Fast. You ship. You don't get precious.
  • Strong typography and layout fundamentals
  • Experience designing for food / hospitality / CPG (understanding of packaging, menus, and food-adjacent visual language)
  • Proficiency in Figma (required) and Adobe Creative Suite
  • Ability to work within a brand brief while bringing genuine creative ideas to it
  • Comfortable in a startup/build environment - you'll be setting up systems, not just using them


What else you need to know

This role is based in our Los Angeles office. As a company driven by invention and continuous change - we are constantly reimagining our industries, building new products, and refining how we operate. We do our best work together. That's why all of our office-based teams work onsite, five days a week.

The base salary range for this role is $159,000 - $215,000 per year.

Actual compensation will be determined on an individual basis and may vary depending on experience, skills, and qualifications.

Base salary is just one part of your total rewards package. You may also be eligible for equity awards and an annual performance-based bonus.

Benefits Summary (USA Full-Time Exempt Employees):
  • Medical, dental, and vision insurance (multiple plans, incl. HSA options).
  • Company-paid life and disability insurance (short- and long-term).
  • Voluntary insurance: accident, critical illness, hospital indemnity.
  • Optional supplemental life insurance for self, spouse, and children.
  • Pet insurance discount.
  • 401(k).
  • Health Savings Account (HSA)
  • Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
  • Time Off policies:
    • Discretionary vacation days
    • 8 paid holidays per year
    • Paid sick time
    • Paid Bereavement leave
    • Paid Parental Leave

Benefits are subject to change at the company's discretion.
Atoms accepts applications on an ongoing basis.

Ready to join us as we serve those who serve others?

#LI-Onsite

About CloudKitchens

CloudKitchens is a technology company that provides a platform for restaurants to operate delivery-only kitchens. The company's platform allows restaurants to expand their delivery reach without the need for additional physical locations, while also providing real-time data and analytics to optimize operations. CloudKitchens was founded in 2016 by Travis Kalanick, the co-founder of Uber, and is headquartered in Los Angeles, California.
Learn more about CloudKitchens
Size
1,000 employees
Industry
Founded
2016

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