TikTok

Creator Manager, Cross-Platform

TikTok$93K — $220K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in the creator/content ecosystem, preferably from top entertainment or social media companies
  • Proven ability to collaborate across diverse teams and regions
  • Strong skills in creator and partner management
  • Bachelor's degree in a related field is a must
  • Excellent communication, analytical, and presentation skills

Responsibilities

  • Review, onboard, and select eligible creators based on set criteria and business priorities
  • Host discussions with Top creators to share strategies, updates, and address their questions
  • Utilize performance data to inform creators about relevant tools and product features
  • Gather and relay creator feedback to cross-functional teams for improvement initiatives
  • Monitor and address urgent issues impacting creators’ content performance
  • Identify and promote success stories from Sports Creators for educational campaigns
  • Collaborate with cross-functional teams on advocacy and strategic initiatives

Benefits

  • Day one access to medical, dental, and vision insurance
  • 401(k) savings plan with company match
  • Paid parental leave and disability coverage
  • Life insurance and wellbeing benefits
  • 10 paid holidays and 10 paid sick days per year
  • 17 days of Paid Personal Time with increasing accruals by tenure
Full Job Description
Responsibilities

About the team: Creators are the heart and soul of TikTok. The Creator team's mission is to facilitate our Creator community's growth and development, drive high quality content production and increase creator engagement and product adoption through scaled content and education programs. This team will also create scalable initiatives to build, celebrate, and recognize our diverse and inclusive communities around the world. About the Role The Creator Manager, Top Creators will be part of the Creator Management team responsible for managing and growing Top Creators at scale for North America (NA) on TikTok, developing and championing best practices in scaled management to support adaptation across all regions. Responsibilities: - Review, select and onboard eligible creators based on centrally aligned eligibility criteria, alignment to business priorities while also considering exception criteria, content priorities, reactive opportunities, and portfolio capacity - Host Top creators in person and/or online to share best practices, vertical content strategies, and product updates as well as answer questions and foster connections - Use dashboards and automated weekly reports to understand portfolio performance and build data-informed content strategies to educate creators on relevant new product features and tools using resources from the Creator Development Team. - Collect feedback and needs from the creator pool to share with XFN teams including Product, Creator Research, Content Strategy & Policy, Publishers Pillar, and TikTok Overall. Establish and support feedback loops. - Monitor any urgent or repeat issues facing managed creators related to their on-platform content performance. Partner with XFN to understand and advocate for regional account support needs and feedback - Identify key sports case studies and examples from managed Sports Creators in the NA region to be highlighted in education initiatives and creator campaigns - Collaborate with key cross-functional partners, especially Marketing, Public Policy and Comms teams, on initiatives related to advocacy

Qualifications

Minimum Qualifications: - 5+ years working experience focused on the creator and content ecosystem, ideally with experience at other top content, entertainment and social media/influencer platforms or companies or relevant industries - Strong track record of working across teams, organizational structures, geographies to drive impact - Exceptional creator/partner management capabilities - Bachelor's Degree in related field Preferred Qualifications: - Exemplary interpersonal, analytical and communications skills. - Strong documentation, presentation, and communication skills - Experience working in a cross-functional environment as a consensus builder across disparate business units with occasionally conflicting KPIs - MS/MA/MBA considered a plus

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $93600 - $220400 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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