Business Development Bank of Canada

COPYWRITER, BRANDING & CREATIVE SERVICES

Business Development Bank of Canada • $85K — $100K *
Montreal, QC H1A 0A1In-Person
Media
8 - 10 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, communications, or related field
  • Minimum of 10 years of copywriting experience in marketing and communications
  • Fluency in French and English
  • Exceptional writing skills with a strong focus on grammar and structure
  • Attention to detail and time management ability
  • Skilled at presenting ideas and concepts clearly
  • Experience in brand image management or advertising creation

Responsibilities

  • Develop messaging strategies and creative concepts for marketing campaigns
  • Translate complex business issues into simple, compelling messages
  • Ensure brand voice consistency across all channels
  • Collaborate with internal teams and external partners on communication experiences
  • Utilize GenAI tools for content ideation and optimization
  • Stay updated on industry trends and best practices to improve creative processes

Benefits

  • Opportunity to work with a multidisciplinary team
  • Engagement in innovative projects that impact Canadian entrepreneurs
  • Access to the latest trends and technologies in copywriting
  • Chance to leverage AI tools for content creation
  • Commitment to career growth through learning and feedback
Full Job Description
POSITION OVERVIEW

Do you believe that the right words can change the perception of a brand, influence behaviours and move business forward? So do we. BDC is looking for a Senior Copywriter who can transform complex business issues into strong ideas, engaging stories and messages that create a real impact for Canadian entrepreneurs. As part of the Creative Services team, you will play a key role in the evolution of our brand by collaborating with multidisciplinary teams and external partners to design consistent, distinctive and effective communication experiences, from concept to execution.

CHALLENGES TO BE MET

  • Develop messaging strategies, creative concepts, and high-impact content for advertising campaigns and marketing initiatives.
  • Translate complex business issues, offers and topics into simple, compelling messages adapted to different audiences and channels.
  • Ensure the evolution, consistency, and application of brand voice across all channels and touchpoints.
  • Collaborate with internal teams, agencies, and external partners to deliver integrated communications experiences.
  • Leverage GenAI tools to accelerate content ideation, creation, variant creation, testing, and optimization.
  • Contribute to the continuous improvement of creative practices by staying abreast of industry trends, technologies and best practices.


WHAT WE ARE LOOKING FOR

  • Bachelor's degree in marketing, communications or other related field
  • Minimum of 10 years of copywriting experience in the field of marketing and communications (in-house or agency);
  • Excellent understanding of French and English
  • Exceptional grammar, spelling and sentence structuring skills in both English and French.
  • Attention to detail
  • Good time management skills and the ability to juggle multiple projects and deadlines, while taking responsibility for your work.
  • Excellent ability to present ideas and concepts
  • Great listening skills and a willingness to learn and progress through feedback.
  • Experience in brand image management and/or advertising creation

About Business Development Bank of Canada

The Business Development Bank of Canada (BDC) is a federal Crown corporation that provides financing, advisory services, and capital to Canadian businesses. The bank was founded in 1944 and is headquartered in Montreal, Quebec. BDC offers a range of financial services, including loans, venture capital, and consulting services. The bank focuses on small and medium-sized businesses, and has a particular emphasis on supporting entrepreneurs and startups. BDC has offices across Canada and works with businesses in a variety of industries, including manufacturing, technology, and services.
Learn more about Business Development Bank of Canada
Size
2,000 employees
Industry
Finance & Insurance
* Ladders Estimates

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