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Job Category
Marketing & Communications
Job Details
About the Role
The Trailblazer Community Team is looking for a Community Manager to own the end-to-end digital community experience for the new unified Trailblazer Community on Slack.
This role sits at the intersection of community strategy, operations, and member experience. You'll be the program-side owner of our digital community— shaping how millions of Trailblazers connect, learn, and grow in the agentic AI era. From onboarding and channel strategy to moderation, analytics, and Dreamforce activations, you'll lead the day-to-day and long-term experience of one of Salesforce's most strategic community investments.
If you're a community builder who thrives in a fast-moving launch environment, is energized by cross-functional collaboration, and knows how to make complex platforms feel effortless and human — we want to hear from you.
Key Responsibilities
Workspace Experience Ownership
Own the end-to-end community member experience for the Trailblazer Community on Slack, from onboarding through ongoing engagement
Serve as the program-side lead for workspace setup, channel architecture, and community guidelines — ensuring the Slack experience aligns with Trailblazer Community brand standards and community values
Manage channel structure, descriptions, and topics in collaboration with product, engineering, and community stakeholders
Partner with Community Group Leaders (CGLs) on channel management permissions, enablement, and ongoing community operations
Partner with the Salesforce, MuleSoft, and Tableau community teams to implement best practices and processes for Slack Community operations
Build and scale community programs that empower community members to lead and execute independently
Onboarding & Member Journey
Own the community member onboarding experience — ensuring new members can quickly find value, connect with peers, and navigate the workspace
Collaborate with product and engineering teams to translate user research into onboarding improvements (e.g., intent-based journeys, skip functionality, Code of Conduct integration)
Support the development and launch of in-Slack enablement resources, including canvases, workflows, and AI-powered guidance
Community Moderation & Safety
Lead day-to-day moderation operations for the Trailblazer Community on Slack, including spam management, escalation paths, and member support
Partner with Legal, Security, and product teams on workspace governance, Code of Conduct enforcement, and moderation tooling
Monitor community health and surface trends to program and leadership teams
Launch & Activation
Drive community-facing readiness for the September MVP launch — coordinating CGL enablement, stakeholder communications, and external comms in partnership with the marketing and enablement team
Support the on-site engagement experience at Tier 1 events
Analytics & Reporting
Track and report on key workspace KPIs: member growth, Monthly Active Users (MAU), onboarding completion, engagement rates, and CSAT
Partner with engineering to build out analytics and reporting infrastructure as the workspace scales toward 200K+ members
Monitor member sentiment and surface trending topics to program and product leads
Cross-Functional Collaboration
Serve as the connective tissue between the community program team and product/engineering — translating stakeholder feedback into clear requirements and keeping all parties aligned
Partner with PMM, Content, Marketing, and Creative teams on workspace-related campaigns, communications, and go-to-market activities
Coordinate with the Bevy integration team on user group event management and regional hub strategy
Required Skills
5+ years of experience in similar roles such as Community Manager or Community Marketing Manager
Passionate about community-building and creating digital experiences that feel human
Passion for Slack and all its features: workspace management, channel operations, and Slack-native tools (workflows, canvases, Slackbot) required
Strong written and verbal communication skills: comfortable drafting member-facing copy, stakeholder updates, and internal documentation
Experience working with cross-functional teams to plan and execute community activities
High energy and focus on making a positive impact
Ability to work well under pressure and manage multiple tasks simultaneously
Strong organizational and analytical skills
Ability to travel to support community events globally (up to 25% travel)
BA/BS degree
Nice to Have
Experience with AI-powered community tools or agent-based experiences (e.g., Agentforce, Slackbot)
Familiarity with Salesforce products and/or Trailhead
Experience managing community group leader or moderator programs
Background in change management or community migration projects
