What We Are Looking For:As a Community Strategist in a highly regulated sector like healthcare, finance, or legal tech, you hold a vital role in shaping how our brand connects online. Reporting to the Strategy Director, your mission is to build a thriving community from the ground up by establishing deep trust, swiftly addressing audience issues, and ensuring absolute alignment with strict regulatory compliance. You prove that a regulated brand can still be a cultural leader; you're as comfortable navigating data privacy and sensitive disclosures as you are centering the brand in internet culture, trends, and daily conversations. Equal parts charismatic storyteller (think "Most Friendly" on-camera energy) and protective brand guardian, you are the essential bridge that allows us to engage authentically.
What You'll DoCommunity Leadership and Hosting
- Manage a large community (e.g., 1,000+ social media users) within a social platform.
- Set and maintain the vibes of the community, helping members form connections and collaborate.
- Serve as moderator for daily communications, responding promptly to questions and escalations, ensuring that conversations are collaborative, positive, and aligned to platform guidelines.
- Identify trending conversations and topics relevant to the community.
- Ideate and post daily discussion threads and weekly content challenges.
- Assist in reporting on monthly community themes, topics, and events.
- Maintain high energy and facilitate participation across diverse audiences.
Regulatory Compliance and Risk Management
- Review and approve community messaging across member communications, user-generated content (UGC), and campaigns to ensure compliance with applicable regulations (e.g., HIPAA, FINRA) and company policies.
- Monitor community platforms for potential compliance breaches, misinformation, or liability risks; implement rapid mitigation, documentation, and escalation processes.
- Act as the primary liaison between the organization, the community, client teams, and internal legal/compliance partners; translate complex business objectives and legal requirements into safe, compliant engagement strategies.
- Develop clear educational materials, house rules, and community guidelines; establish a transparent environment where members understand boundaries, privacy expectations, and disclosure requirements.
Program Strategy, Insights, and Social Strategy
- Design and execute long-term community programs (e.g., user forums, advisory boards, advocacy groups) that deliver value and remain within industry guidelines.
- Track engagement metrics and community health; partner with Media Operations and Legal to measure impact, inform risk posture, and optimize strategies and workflows.
- Stay abreast of popular creators, original sounds, memes, and platform trends; proactively share relevant insights with teams and clients, especially on leading platforms' audiences.
- Continuously develop and improve procedures that lead to more strategic plans and/or workflow improvements.
- Collaborate with Account Management and Media Operations on case studies for campaigns, trends, or overall partnerships; assist in creating content and compliance reports.
Qualifications- 3-5+ years of experience in community management, public relations, or digital strategy, ideally within a heavily regulated sector; experience establishing and growing virtual communities.
- Experience working with creator programs.
- Deep understanding of relevant compliance standards, data privacy laws (e.g., GDPR, CCPA), and disclosure requirements; familiarity with industry-specific regulations (e.g., HIPAA, FINRA) and UGC moderation best practices.
- Strong ability to foresee potential PR and legal pitfalls; exercises sound independent judgment under pressure and during crisis or escalation scenarios.
- Exceptional verbal and written communication skills; able to distill complex, highly technical, or legal concepts into engaging, accessible community language.
- Ability to anticipate messaging needs, be proactive, and meet fast deadlines.
- Ability to understand cultural issues and explain them verbally and in writing across different styles; able to identify audience-specific trends, threats, and opportunities on social platforms.
- Passion for great storytelling as it relates to Gen Z and Millennial audiences.
- Strong interpersonal skills and the ability to effectively interact with individuals across all levels, backgrounds, lived experiences, and perspectives.
- Strong understanding of key performance drivers and ability to execute against findings.
- Bachelor's degree in Communications, Marketing, Public Relations, Business Administration, or a related field preferred.
CompensationThis position has an estimated annual salary range of $95,000-$115,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to demonstrated skill set, years and depth of relevant experience, and some role-dependent factors. We welcome direct conversations with each candidate about compensation in all of our initial calls.
LocationCandidates can be based in Los Angeles or New York. This is a hybrid role with 3 days expected to be on-site in one of our hubs.