The Hershey Company

Cat Consultant Target

The Hershey Company$70K — $95K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required.
  • 2-5 years of experience in Category Management and/or CPG sales.
  • Strong data storytelling abilities using PowerPoint Charts and/or Mekko.
  • Technical aptitude in data analysis.
  • Familiarity with analytic tools such as Circana (IRI) and Numerator Insights.

Responsibilities

  • Act as the Category Expert to execute the Strategic Business Plan and achieve sales targets.
  • Support the Category Management Department to meet corporate and distribution goals using data tools.
  • Synthesize actionable insights from retailer and shopper data.
  • Align internal and external stakeholders on category initiatives effectively.
  • Perform category reviews and create planograms to support growth.
  • Analyze performance reports using Mekko PPT Charts and Excel.
  • Enhance efficiencies within the Category Management department by partnering with Sales and Retail teams.

Benefits

  • Collaborative work environment with internal and external teams.
  • Opportunities for professional growth and development in category management.
  • Access to advanced data and reporting tools to enhance analytical capabilities.
Full Job Description
Job Title: Category Consultant Target

Job Location: Minneapolis, MN

Travel Requirements:

Summary of Role

The Category Consultant will serve as a key constituent to internal team members, management & external customers; Success in the role will be defined as the development and implementation of category initiatives across the Hershey portfolio (Candy, Snacks and Protein) to meet and exceed Hershey and customer financial objectives. The Category Consultant will be an expert in the pervasive application of insights to fuel category growth. Key to role is synthesizing business trends, competitive trends, shopper insights, financial insights, etc., to identify opportunities and develop solutions to drive category growth across the store.

The Category Consultant will influence the development and implementation of category initiatives in support of insights and capabilities.

What You'll Do
  • Acts as the Category Expert to ensure the execution of the Strategic Business Plan to make topline sales plan, net sales goals and achieve sales share targets. This includes using tools and data to ensure the execution of the support strategic business plan.
  • Supports Category Management Department to ensure corporate objectives and distribution goals are met through tools such as, but not limited to, Circana (IRI), Circana Scan Panel, Numerator Insights (Data).
  • Synthesize actionable insights using retailer data, internal/syndicated data sources, and shopper insights.
  • Effectively penetrate internal and external stakeholders horizontally and vertically to align on category initiatives.
  • Perform category reviews and build planograms using JDA to support incremental category growth.
  • Perform and analyze routine reports on performance and distribution using tools such as Mekko PPT Charts, Excel.
  • Develop and create Category Management department efficiencies by partnering with Sales and Retail team business partners.


What You'll Need to Succeed

Education: Bachelor's Degree Required

Experience: Category Management and/or CPG Sales experience (2-5 years)

Skills:
  • Demonstrate strong data storytelling capabilities through strategic use of tools such as PowerPoint Charts and/ or Mekko.
  • Display strong technical aptitude shown through data analysis capabilities.
  • Foundational knowledge of analytic tools such as, Circana (IRI), Circana Scan Panel, Numerator Insights (Data), Placer.ai, 84.51.
  • Have working knowledge of space analytics and the tools to support it, such as JDA Space Planning (optional).
  • Knowledge of consumer sales industry trends and complete working knowledge of the category management process.


About The Hershey Company

The Hershey Company Careers

Join the sweetest team on earth at The Hershey Company, a global leader in chocolate and sugar confections. With a rich heritage of innovation and leadership, The Hershey Company offers unparalleled job opportunities in an environment that champions diversity, creativity, and growth. Work You’ll Do Embark on a fulfilling career journey with The Hershey Company, where you can contribute to a range of exciting projects that help shape the future of the confectionery industry. At Hershey, you will work alongside a diverse team of professionals who are passionate about delivering joy through their products and innovations. Transform your professional life by engaging in roles that leverage your unique skills and aspirations. Whether in marketing, research and development, production, or sales, each position at Hershey is designed to foster leadership and professional growth. Lead with Innovation At The Hershey Company, innovation is at the core of everything we do. From creating delightful new treats to enhancing our sustainable practices, our team is constantly pushing the boundaries of what's possible in the confectionery space. Join a company where your ideas and leadership can make a tangible impact on our products and processes, driving growth and excellence in the industry. Explore Career Opportunities The Hershey Company is committed to nurturing talent and providing its employees with the tools they need for success. Explore a variety of job opportunities and internships that can help you build a rewarding career. Our positions are designed to challenge your skills and help you grow as a professional. Be Part of Our Culture Experience a company culture that values teamwork, integrity, and respect. At Hershey, we believe in creating an inclusive environment where every employee can thrive. Our commitment to diversity and inclusion is evident in our everyday operations and the positive atmosphere our team members enjoy. Benefits and Growth Invest in your future with The Hershey Company’s comprehensive benefits package, designed to support your health, well-being, and financial security. Embrace opportunities for career advancement through professional development programs and continuous learning initiatives. Networking and Professional Development Enhance your career prospects through Hershey’s robust networking opportunities. Connect with industry leaders, participate in global conferences, and engage in diversity training programs that prepare you for leadership roles within the company. Join Our Team Search for open positions that match your skills and interests on The Hershey Company’s careers page. We are looking for passionate, innovative, and driven individuals to join our team and help us continue our legacy of success and leadership in the confectionery industry. Stay Connected Keep up to date with the latest career tips, company news, and industry insights—all from the people who work at The Hershey Company. Subscribe to our careers blog and personalize your job alerts to find out about the exciting and rewarding opportunities that await you at Hershey. Explore, innovate, and grow with The Hershey Company. Discover how your career can flourish in an environment dedicated to nurturing talent and celebrating success. Join us and be part of a team that’s making a difference in the sweetest way possible!
Learn more about The Hershey Company
Size
16,620 employees
Market Cap
$48.1 billion
Industry
Net Income
$1.2 billion
Founded
1894
5 Year Trend
+3.8%
Revenue
$8.1 billion
NASDAQ

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