As we expand our footprint in Canada, we're looking for a Business Development Manager (BDM) to accelerate growth across one or more of our core vertical markets (e.g., Critical Infrastructure, Utilities, Data Centers, Logistics, Transportation, Oil & Gas, and related sectors). This role is primarily focused on new business development-opening doors, creating demand, and converting early-stage conversations into qualified opportunities. A secondary focus is to re-engage dormant or underpenetrated accounts. You'll work closely with our Senior Sales Director and/other internal stakeholders to ensure a smooth handoff once opportunities mature. What You'll Do... • Execute a planned, structured, and methodical approach to identify, contact, and qualify new opportunities within assigned vertical markets • Prospect and build relationships with End Users, System Integrators, Consultants, and Partners • Conduct 1:1 discovery meetings with pre-qualified targets to uncover business drivers, risk concerns, operational constraints, and buying triggers • Map customer organizations (stakeholders, decision structures, procurement pathways) and maintain accurate account intelligence • Translate customer challenges into solution-fit opportunities and clear next steps • Partner with Sales to transition qualified opportunities and maintain momentum through the sales cycle • Build, manage, and maintain a healthy pipeline and a continuously expanding qualified customer database • Deliver professional product/solution overviews and presentations tailored to vertical use-cases • Provide market feedback on competitive activity, customer trends, and forces impacting strategy or tactical investment • Maintain disciplined CRM hygiene (e.g., Salesforce) with accurate activity tracking, meeting notes, pipeline stages, and forecasts • Review progress regularly with Sales Leadership to ensure alignment to targets, KPIs, and priorities What You Bring... • Proven success generating pipeline and new business in B2B / solution-based selling, ideally within security, critical infrastructure, energy environments, or adjacent technical domains • Familiarity with security/surveillance technologies, perimeter intrusion detection, access control, video, sensors, or integrated solutions • Demonstrated ability to open doors, build credibility, and develop relationships across multiple stakeholder levels • Strong business acumen and a track record of meeting activity and pipeline targets • Highly organized, with the ability to manage multiple pursuits while keeping commitments • Excellent communication, presentation, and reporting skills • Experience using Salesforce or a comparable CRM platform • Willingness and ability to travel within Canada (and occasionally internationally as needed) Nice to Have... • Experience selling into one or more of: Utilities, Data Centers, Transportation, Energy, Logistics • Established network within target verticals (end users, integrators, consultants) • Bilingual (English/French) is an asset What We Offer... • A chance to grow business in high-impact, mission-critical environments • A collaborative, globally dispersed team that shares knowledge and supports execution • A culture of continuous improvement where innovation in products and processes is core • Competitive total rewards (salary, benefits, time off, and retirement savings programs-details shared during the process)