Farrow and Ball - Business Development Manager (Painter Channel) - Remote, California

We are currently looking for an exceptional,sales focused individual to join our US 3rd Party Sales Team as a Business Development Manager - Painter Channel. We are offering this position on a permanent, full-time basis

This role will be home based with regular travel. The ideal candidate should be based in California, USA.

The Painter Business Development Manager is a senior, field-based sales professional responsible for growing product adoption and driving revenue via painters. This role will be responsible engaging directly with professional painters, the painter/contractor sales teams at our 3rd party retail partners, and our teams at Farrow & Ball showrooms.

This individual contributor role is ideal for someone with deep experience in the paint category, a passion for consultative and relationship-based selling, and a strong understanding of the product knowledge and application needs of professional painters. This role is central to our trade growth strategy and plays a key part in expanding painter loyalty, increasing our 3rd party sales activity, and supporting showroom sales.
As a key partner to both the 3rd party accounts and showroom teams, the Painter Business Development Manager acts as an ambassador for the Farrow & Ball brand-providing painter education, driving awareness, and representing the company at demos, training events, on-site visits, "ride-alongs", virtual presentations and in-store engagements. This role requires frequent regional travel-up to 70%-across key identified markets, and other select west coast areas.

What we expect from you as a Business Development Manager.

Key Responsibilities:

• Build and manage a portfolio of professional painter relationships within key target metro areas across the region.
• Build and manage a portfolio of relationships and activities with sales leadership and reps at our partner 3rd party retailers, ultimately influencing them to increase sales of F&B products and services to their painter customers.
• Drive brand awareness and product adoption through regular in-person painter visits, demos, in-store engagements, and training sessions.
• Act as the key point of contact for product education and painter-focused sales enablement, supporting both independent retailers and Farrow & Ball showroom teams.
• Plan and execute painter training events to support product knowledge, surface preparation, and application techniques.
• Collaborate with showroom and retail partners to capture in-store insights and identify opportunities for local market growth.
• Expand share of wallet by identifying and supporting new painter customers and increasing loyalty with existing painter clients.
• Track activity and performance through regular CRM reporting and pipeline updates.
• Represent Farrow & Ball at trade shows, dealer activations, and market events as needed.
• Serve as a voice of the painter in cross-functional discussions with product, showroom, and marketing teams.
• Explore future opportunities with brand appropriate national accounts.

Key Attributes:

• Strong sales background with a minimum of 5 + years of experience in the paint or adjacent home improvement industry, ideally with a manufacturer, distributor, or independent dealer.
• Deep understanding of professional painter needs, coating systems, and product application techniques.
• Field sales experience with a demonstrated ability to build strong customer relationships and close business.
• Exceptional communication and presentation skills, including the ability to lead demos and training sessions.
• Self-starter with strong time management and organizational skills; capable of working independently and managing a flexible travel schedule.
• Willingness and ability to travel up to 80% throughout the Tri-State area.
• CRM proficiency (Salesforce, HubSpot, or equivalent) for tracking outreach, events, and sales activity.
• Valid driver's license, reliable vehicle, and ability to travel frequently within the region.
• Existing painter and dealer relationships in key metro areas.
• Bilingual (Spanish/English) a plus.

What you can expect from us

• A competitive base salary, reviewed annually based on individual performance
• Eligible for a performance-based bonus scheme
• 15 days PTO increasing with tenure, plus floating holidays
• 401K scheme matched by F&B
• Generous staff discount on F&B products
• Employee Assistance Program with 24/7 support
• Company Sick Pay
• Healthcare, Dental & Vision