Associate Manager, Global Consumer Engagement - Fenty Beauty Brands

LVMH • $81K — $102K *
San Francisco, CA 94112In-Person
Retail & Consumer Goods
Less than 5 years of experience
Reposted 6 days ago
Job Overview by Ladders

Qualifications

  • Bachelor's Degree or equivalent experience in marketing or communications
  • 3+ years of experience in Influencer Marketing, PR, or similar roles
  • Proven ability to develop innovative media programs that align with brand goals
  • Strong passion for the beauty industry and understanding of digital trends
  • Exceptional writing skills with emphasis on brand voice and effective communication
  • Analytical mindset for tracking success metrics and translating data into actionable insights
  • Organized with excellent time and project management capabilities

Responsibilities

  • Support the Global Comms Director in developing consumer engagement strategies
  • Assist in long-term strategic planning to drive category growth globally
  • Contribute to defining annual strategic priorities and resource allocation for influencer and events
  • Execute global earned media strategy and cultivate relationships with talent and influencers
  • Help shape global content strategy and identify creator-led content for diverse touchpoints
  • Partner with regional teams to ensure alignment and effective project management
  • Track and analyze media KPIs to optimize engagement strategies

Benefits

  • Flexible work environment encouraging creativity and innovation
  • Opportunities for career development and skill enhancement
  • Access to a vibrant company culture centered on collaboration and inclusivity
  • Exposure to global market strategies and diverse consumer engagement initiatives
  • Health and wellness programs to support employee well-being
Full Job Description
SUMMARY

Support the development and execution of consumer engagement strategies for the Fenty Beauty Brands globally, aligned with overall brand strategy, consumer insights/data, and business goals.

Assist in the implementation of creator and community strategies that identify valuable brand advocates and opportunities to drive increased engagement and revenue.

Contribute to the development and delivery of programs that build brand awareness, share of voice, and market share growth across all brand activities on earned, and occasionally owned media (includes Influencer marketing, Events, PR, and Brand earned media presence).

RESPONSIBILITIES
Consumer Engagement Strategy
  • Support the Global Comms Director in building and driving the worldwide consumer engagement strategy, focused on expanding Influencer and PR channels, aligned with Global brand strategy, regional synergies, and market-specific objectives.
  • Assist in the long-term strategic planning (3-year plan) to fuel growth of key categories globally.
  • Contribute to defining annual global strategic priorities and allocating resources across influencer marketing, eventing, and PR for all markets.
  • Support the execution of the global earned media strategy - including influencers, makeup artists, and celebrity partnerships - and assist in cultivating strong relationships with agents and talent on a global scale.
  • Help shape global content strategy by identifying influencer- and creator-led content to be leveraged across consumer touchpoints (social, email, media, etc.) for adaptation in local markets.
  • Partner closely with global marketing and regional teams to ensure alignment, share vision, and support project management initiatives emanating from the Global Marcomm organization.
  • Assist in competitive landscape reviews, global trends analysis, benchmarks, and provide input on actionable recommendations to accelerate consumer engagement and reinforce brand relevancy across all markets.

Budget Management
  • Support the Director of Global Comms in building and managing annual budgets for influencers, eventing, and PR; assist in semi-annual revisions as needed.
  • Collaborate with Global Marketing Campaigns team on campaign briefs to ensure Global relevancy.
  • Assist in monitoring the annual global influencer budget and monthly updates; provide input on tactical plans to maximize ROI and sales impact across zones.

Execution
  • Execute assigned global engagement programs and analyses for the global organization.
  • Facilitate cross-functional collaboration within Global Marcomm and with regional teams to deliver global brand strategies and enhance performance.
  • Support the development of globally relevant brand content (social, PR, media) for adaptation by local markets, in partnership with Global Media.
  • Assist in global PR and Influencer activations, support building strong global influencer relationships, and assist in the design of Global-led PR/consumer events to drive awareness, engagement, and sales across markets.
  • Develop clear, concise briefs for global agencies and influencers that articulate objectives and KPIs.
  • Assist in preparing global press materials including press kits, communications assets, and press releases for worldwide distribution.

Reporting & Insights
  • Track and analyze global earned media KPIs, providing insights to optimize strategy, increase brand love, and improve rankings across markets.
  • Monitor global competitive activity, trends, and best practices, and regularly update Global Marcomm leadership teams.


REQUIREMENTS
  • Bachelor's Degree or equivalent experience
  • 3+ years in Influencer Marketing, PR or equivalent experience preferred
  • Passion for the beauty industry and strong interest in the digital space.
  • Creative, innovative personality that is always thinking outside of the box.
  • Experience working across digital media and creative: drawing connections between the brand identity and marketing objectives to inform differentiated and effective new media programs that engage customers, increase awareness and spark advocacy
  • Strategic, proactive and supportive qualities
  • Attention to detail, responsible, and reliable.
  • Creative eye for beauty content
  • Experience with community management, customer service, and social engagement.
  • Exceptional writing skills with strong attention to detail, grammar, brand tone, and voice.
  • Can demonstrate flexibility and composure under pressure
  • Strong analytical skills for measuring/tracking success and KPIs.
  • Qualitative research skills, including the ability to interpret insights and data and translate it into actionable business results.
  • Exceptional time and project management skills
  • Budgeting and organizational skills
  • Ability to manage up and communicate effectively on projects
  • Capable and driven to quickly learn new technologies and continually upgrade current skill set.
  • Flexible and positive attitude; able to work independently and within team

About LVMH

LVMH Careers

Joining LVMH means becoming part of an international leader in luxury goods, renowned for its commitment to craftsmanship, innovation, and sustainability. LVMH offers a plethora of job opportunities across its various sectors, including fashion, jewelry, wines, and spirits, providing a unique platform for professionals to advance their careers in luxury markets.

Work You’ll Do

At LVMH, every position contributes to the company's global success, from enhancing brand legacy to driving future growth through strategic innovation. LVMH’s team of professionals leads the luxury market by blending traditional techniques with cutting-edge practices, all while fostering a culture of leadership and continuous improvement.

Explore LVMH’s Diverse Opportunities

LVMH is actively hiring and offers a range of professional paths from internships to full-time positions. The company values diversity and is committed to creating an inclusive environment where all employees can thrive. LVMH’s commitment to diversity training ensures that the team not only grows in numbers but also in perspective and skills.

Innovate and Lead

Join a team where innovation is at the heart of the business strategy. LVMH encourages its employees to take leadership roles in projects that challenge the status quo and set new industry standards. The company supports career growth through professional development programs and networking opportunities within the luxury sector.

Benefits and Culture at LVMH

LVMH recognizes that its employees are the cornerstone of its success and offers competitive benefits to support their health, well-being, and financial security. The company culture at LVMH is built on a foundation of respect, creativity, and entrepreneurial spirit, making it an ideal workplace for those who are driven to excel in their careers.

Join the LVMH Team

Discover job opportunities at LVMH by exploring open positions that match your skills and interests. LVMH looks for passionate, curious, and creative team players who are ready to contribute to the company’s legacy and drive future success.

Stay Connected with LVMH Careers

Keep up to date with career tips, industry insights, and the latest job openings at LVMH. Personalize your subscription to receive updates that align with your career preferences and learn about the rewarding opportunities that await at LVMH.

Interview and Resume Tips

Prepare for your interview at LVMH by tailoring your resume to highlight experiences and skills that align with the luxury industry’s demands. LVMH seeks candidates who demonstrate a keen understanding of luxury markets and an ability to innovate within them.

Career Growth at LVMH

Embark on a career journey where your professional growth is supported at every step. LVMH offers unparalleled opportunities for advancement and skill development, ensuring that every employee has the tools to succeed and lead in their field.

Apply Now

Ready to take the next step in your luxury career? Search LVMH jobs and submit your application today. Join a prestigious team that is shaping the future of luxury worldwide.
Learn more about LVMH
Industry
Retail & Consumer Goods
* Ladders Estimates

Similar Jobs

Ad banner background

Get Ready For Your
Next Interview

More Jobs at LVMH

More Retail & Consumer Goods Jobs

Find similar Associate Manager, Global Consumer Engagement - Fenty Beauty Brands jobs:

NationwideSan Francisco, CA