Associate Director, Planning

Omnicom Media

$70K — $125K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Communications, Advertising, Media or related fields.
  • Minimum 6 years in integrated media planning.
  • Expertise in creating integrated media strategies focusing on local media.
  • Preferred experience in the automotive sector.
  • Background in cross-functional team collaboration.
  • Strong decision-making ability for operational and investment recommendations.
  • Passion for process improvement and workflow adaptation.
  • High proficiency in Account Management and client services with exceptional communication skills.
  • Ability to manage and report on complex budgets.

Responsibilities

  • Act as the primary client relationship holder, ensuring responsiveness and accountability.
  • Present and analyze media plans along with strategic recommendations to clients.
  • Oversee complex monthly budgets and produce clear client-facing documentation for approvals.
  • Mentor and supervise direct reports for their professional growth and development.
  • Manage workflow and interactions among strategy teams, creative partners, and clients.
  • Ensure quality control of all work produced by team members.
  • Analyze campaign performance data to provide actionable insights for clients' growth.
  • Set the strategic direction for the team with a focus on growth and learning.
  • Develop strategic frameworks aligned with client objectives.
  • Foster strategic partnerships and communication with clients and stakeholders.

Benefits

  • Health insurance
  • Vision insurance
  • Dental insurance
  • 401(k) plan
  • Flexible Spending Accounts for healthcare and dependent care
  • Vacation days
  • Sick days
  • Personal days
  • Paid parental leave
  • Paid medical leave
  • Short-term and long-term disability insurance
Full Job Description
Qualifications
  • Bachelor's degree in Communications, Advertising, Media and/or related field
  • Minimum 6 years of experience in integrated media planning.
  • Expertise in developing fully integrated media strategies and plans, with emphasis on local media (broadcast, digital, and social)
  • Auto category experience preferred
  • Experience working in a cross-functional team environment
  • Ability to make operational and investment recommendations and decisions
  • Passionate and eager to improve processes and workstreams
  • High level of proficiency in Account Management and client service. Experience developing close relationships and serving as a valuable partner to the client.
  • Excellent presentation and written communication skills
  • Ability to manage, track, and clearly report complex budgets.


Responsibilities
  • Be responsive, accountable, and detailed-oriented as a primary client relationship holder
  • Present media plans, analyses, strategic recommendations and other deliverables to clients
  • Maintain complex monthly budget and billing documents and deliver clear, client-facing documents to facilitate client approvals.
  • Manage, mentor, and motivate direct reports to encourage their professional development while providing daily supervision and guidance
  • Manage workflow, deadlines, and interactions with strategy team, creative partners, clients, and other external teams
  • Responsible for all work products created by team of direct reports
  • Provide higher level of insight and analysis to campaign performance. Draw insights and actions from data to advance the client's business forward
  • Set the tone and strategic direction of the team built around growth and application of learnings
  • Build sound strategic frameworks that ladder to client business goals
  • Maintain communication and develop strategic partnerships with key stakeholders - clients, partner agencies, peers, etc.


This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$70,000-$125,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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