Associate Director, Marketing & Sales Strategy (Ad Sales Associate Director)

Anschutz Entertainment Group (AEG)

$120K — $130K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • BA/BS degree or equivalent required
  • 8+ years of experience in media sales marketing or agency roles
  • Proven track record in creating effective RFP responses and presentation materials
  • Strong creative and strategic problem-solving skills
  • Self-starter with a robust work ethic in a fast-paced environment
  • A deep understanding and passion for Overtime's mission
  • Team-oriented mindset, focused on collective success

Responsibilities

  • Develop integrated marketing opportunities to meet client needs
  • Lead innovative brainstorming sessions to generate actionable ideas
  • Create clear and engaging deliverables for brand and agency partners
  • Design compelling visuals to highlight Overtime's value to brands
  • Foster cross-functional collaboration among internal teams
  • Serve as a crucial partner to the sales team on integrated marketing programs
  • Establish Overtime as a thought leader through data-driven storytelling

Benefits

  • Equity in the company
  • Collaborative and innovative workplace culture
  • Opportunity for career advancement within the Marketing team
  • Work with a passionate and dedicated team focused on growth
Full Job Description
Overtime is looking for an Associate Director to support the team's Marketing & Sales Strategy efforts. We're looking for someone who paints a story through RFP submissions and presentation slides, is a strong pre-sale project manager, and most importantly is a creative and strategic thinker who brings fresh solutions and measurable results to our clients. You will understand agencies/clients' challenges and develop a narrative that makes them feel heard; deliver against their objectives; and illuminate Overtime's creative potential, desirable audience, and measurable value.

What you'll do:
  • Develop sellable integrated marketing opportunities, both proactively and reactively.
  • Lead ideation and outside-the-box brainstorming sessions that extract fresh thinking from attendees and result in actionable next steps.
  • Architect concise and easy-to-understand deliverables for brand/agency partners. Make the following come to life:
    • RFP submissions
    • Proactive presentations and onesheets
    • Go-to-market / general presentation slides
    • Case studies
    • Digestible research and stats
  • Create visuals to accompany thought starters to bring to life the value of Overtime for brand partners
  • Build collaborative, cross-functional internal relationships with sellers, planners, design, events, etc.
  • Be an indispensable partner to the sales team: use your deep knowledge of marketing, content, social media trends, and sports to drive brand awareness and deliver integrated sales and marketing programs for brand/agency partners.
  • Represent Overtime as a thought leader and leaned-in partner, crafting stories around our data and insights, brand integrations, social expertise, and the Gen Z / Millennial audience.
  • Opportunity to manage members of the Marketing team

Who you are:
  • BA/BS or equivalent
  • 8+ years in a similar publisher/media sales marketing role and/or agency experience.
  • Delivery of strong RFP responses and other presentation materials.
  • Creativity and strategic solutions.
  • Passion for growth as a self-starter with a strong work ethic in a fast-paced, matrixed, entrepreneurial environment.
  • A deep understanding of, and passion for Overtime.
  • You play for the front of the jersey and see your success as inextricably tied to team success.

Overtime expects the salary range for this position to be between $120k-130k. Salary will be dependent on a candidate's years of relevant experience. Additionally, Overtime offers benefits and equity in the company.

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