Kimberly-Clark Corporation

Associate Brand Manager - Kleenex®

Kimberly-Clark Corporation$96K — $118K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Marketing, Business, or a related field required; MBA a plus.
  • 2+ years of business experience, with a preference for brand management or digital marketing.
  • Experience within a large, complex organization; CPG experience strongly preferred.
  • Knowledge of brand development and innovation processes.
  • Solid analytical skills with the ability to interpret data for actionable insights.
  • Clear communicator able to influence peers and partners.
  • Self-motivated with a proactive mindset and strong follow-through.

Responsibilities

  • Support marketing projects including new product launches and pricing strategies.
  • Analyze market share and sales data to assess brand health and marketing effectiveness.
  • Craft narratives and recommendations based on competitive and consumer insights.
  • Conduct analyses to identify trends and propose solutions for brand strategy.
  • Leverage consumer insights to inform marketing and commercial strategies.
  • Execute annual business plans to meet financial targets.
  • Manage brand commercial programs in alignment with business goals.

Benefits

  • Flexible work model blending remote and in-office collaboration.
  • Commitment to employee resources for career success.
  • Company values work-life balance and employee well-being.
Full Job Description
Associate Brand Manager - Kleenex®

Job Description

As an Associate Brand Manager (ABM) for Kleenex®, you will drive key marketing initiatives and execute strategic plans to strengthen the Kleenex® brand within the Kimberly-Clark portfolio. This role reports to the Senior Brand Manager and collaborates with cross-functional partners including brand, sector and business unit management, finance, R&E, customer development, design, and product supply teams.

In this role, you will:
  • Support the development and implementation of marketing projects for Kleenex®, including new product launches, pricing strategies, and packaging enhancements to grow the brand's market share and presence.
  • Analyze market share and sales performance data to assess Kleenex® brand health and the effectiveness of marketing and sales activities.
  • Craft compelling narratives and provide actionable recommendations based on competitive landscape, category dynamics, customer feedback, and consumer behavior to strengthen Kleenex® market performance.
  • Conduct both foundational and advanced analyses to identify trends, diagnose issues, and propose solutions that support robust brand strategies and execution.
  • Identify and leverage relevant consumer and shopper insights to inform Kleenex® marketing and commercial strategies.
  • Execute annual business and marketing plans designed to achieve Kleenex® financial targets and objectives.
  • Participate actively in the rollout and management of brand commercial programs, ensuring alignment with overall business goals.
  • Apply business acumen and marketing expertise to influence cross-functional projects and drive impactful results for the Kleenex® brand.


To succeed in this role, you will need the following qualifications:
  • Bachelor's Degree in Marketing, Business, or a related field required; MBA a plus.
  • 2+ years of professional business experience; exposure to brand management, marketing, or digital marketing strongly preferred.
  • Experience working within a large, complex organization; CPG experience strongly preferred.
  • Working knowledge of brand development, innovation processes, and creative briefing/ideation.
  • Solid analytical skills with the ability to interpret data and support recommendations.
  • Clear, persuasive communicator with the ability to influence partners at peer level.
  • Demonstrates positive energy and professionalism when representing the brand internally and externally.
  • Self-motivated and proactive, with strong ownership mindset and follow-through.
  • Experience collaborating with cross-functional teams (e.g., finance, sales, operations, planning).
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Led by Purpose. Driven by You.

Total Benefits

We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.

Here are just a few of the benefits you'd enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com

Flex That Works at Kimberly-Clark

We believe great work happens when people come together with purpose. That's why we offer a flexible work model that blends remote work with intentional in-person collaboration - helping you connect, grow, and innovate while maintaining the balance you value.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website.

Salary Range: 96,100 - 118,700 USD
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.

Primary Location
Chicago Commercial Center

Additional Locations

Worker Type
Employee

Worker Sub-Type
Regular

Time Type
Full time

About Kimberly-Clark Corporation

Kimberly-Clark is leading the world in essentials for a better life. Headquartered in Dallas, Texas, with nearly 58,000 employees worldwide and manufacturing operations in 37 countries, Kimberly-Clark posted sales of $21.1 billion in 2012. Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 175 countries. Every day, almost a quarter of the world's population trust K-C's brand and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex®, Scott®, Viva® Towels, Cottonelle®, Huggies®, Pull-Ups®, Goodnites®, U by Kotex®, Kotex®, Poise®, and Depend®, Kimberly-Clark holds the No. 1 or 2 share position in more than 80 countries.

Kimberly-Clark Corporation Careers

Join the Kimberly-Clark Corporation, a global leader in personal care products, and become part of a team that values innovation, leadership, and diversity. At Kimberly-Clark, we offer unparalleled job opportunities that empower you to explore your potential and develop your professional skills.

Work You’ll Do

At Kimberly-Clark Corporation, you will collaborate with some of the most talented professionals in the industry. Our team is dedicated to excellence and innovation in everything from consumer goods to essential products that enhance health and hygiene around the world. With a culture that fosters growth and leadership, you will be at the forefront of industry developments, driving change and making an impact.

Innovate and Lead

Join our team and lead projects that transform how people experience our products. With over 40,000 employees worldwide, Kimberly-Clark offers a unique position in the marketplace that combines industry expertise, leadership in innovation, and a commitment to sustainability.

Career Development

Kimberly-Clark is committed to the professional growth of our employees. Whether through leadership training, diversity initiatives, or career advancement opportunities, we support your journey to becoming a leader in your field. Our robust internship programs provide a foundation for success, offering hands-on experience and networking opportunities that build the skills necessary for a thriving career.

Be Part of Our Team

Working at Kimberly-Clark means being part of a global community that values diversity, teamwork, and mutual respect. Our employees enjoy competitive benefits, a dynamic work environment, and the chance to make a real difference in people’s lives. From research and development to marketing and sales, every position plays a critical role in our success.

Explore Job Opportunities

Whether you’re looking to start your career or take it to the next level, Kimberly-Clark offers a range of positions across various functions. Enhance your resume through challenging and meaningful work that contributes to the well-being of millions worldwide.

Stay Connected

Join the Kimberly-Clark team and stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here.

Search Kimberly-Clark Jobs

Explore open positions that match your skills and interests. We are always looking for passionate, curious, creative, and solution-driven team players. Start your journey with us and discover where your career can take you!

Keep Up to Date

Stay informed with the latest news, updates, and job alerts personalized to your preferences. At Kimberly-Clark, exciting and rewarding opportunities await at every corner.

Interview and Resume Tips

Prepare for your future with Kimberly-Clark by accessing resources that help you ace your interview and polish your resume. Our hiring process is designed to identify and attract professionals who are ready to make a difference. Join Kimberly-Clark Corporation today and be part of a company that is as committed to your career as it is to improving the lives of millions.
Learn more about Kimberly-Clark Corporation
Size
45,000 employees
Market Cap
$46.8 billion
Industry
Net Income
$2.3 billion
Founded
1872
5 Year Trend
+1.2%
Revenue
$19.1 billion
NASDAQ

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