Role reports to:Senior Manager, Growth Channels
Location:North America, United States, Minnesota, Minneapolis
Work Location:Hybrid
What you will doThe Associate Manager, Intelligence & Insights serves as a critical partner to the Target business, translating complex data into actionable insights that drive category growth, shopper engagement, and commercial impact.
Operating at the intersection of analytics, category management, and shopper behavior, this role transforms data into retailer-relevant recommendations that influence key customer decisions.
Key Responsibilities:
- Translate syndicated scan, panel, and shopper data into actionable insights that directly inform Target decisions across line reviews, joint business planning, and in-year executions
- Integrate Circana / Nielsen POS data with Numerator and other panel sources to deliver a holistic view of category performance, shopper behavior, and growth opportunities
- Identify category whitespace, demand drivers, and shopper opportunities that unlock incremental growth (traffic, conversion, basket)
- Partner cross-functionally across Sales, Category Management, and Insights to align on priorities and deliver integrated, retailer-ready recommendations
- Develop insight-led storytelling for key customer moments, including line reviews, innovation sell-ins, and executive presentations
- Deliver decision-enabling analytics that move beyond reporting to drive measurable business outcomes
- Synthesize multiple data sources (POS, panel, pricing, promotion, assortment) into simple, compelling narratives for senior stakeholders
- Proactively identify opportunities to enhance analytics through new data sources, tools, and methodologies
- Independently manage priorities and lead projects from insight generation through recommendation and business impact
What We're Looking ForRequired Qualifications:
- Bachelor's degree in Business, Analytics, Marketing, or related field
- A minimum of 4-6+ years of experience in CPG, retail analytics, category management or shopper insights
- Strong experience working with syndicated data (Circana / Nielsen)
- Deep experience with consumer panel data (Numerator strongly preferred; experience with multiple panels is beneficial)
- Demonstrated ability to move beyond reporting and connect data 12; insight 12; recommendation 12; business impact
- Experience supporting or working directly with retailer partners (Target strongly preferred)
- Advanced Excel and data manipulation skills; experience with BI tools (e.g., Power BI, Tableau)
What Sets This Role Apart- Operates at the intersection of category strategy and shopper behavior-not just reporting
- Focuses on insight generation and influence, not data "plumbing"
- Direct line of sight to customer-facing decisions and commercial outcomes
- High visibility across Sales, Category Management, and Insights teams
Success Profile (What Good Looks Like)- Turns complex data into clear, persuasive, retailer-ready stories
- Builds credible, fact-based recommendations that shape customer decisions
- Identifies opportunities others miss by connecting datasets and thinking like both a retailer and a shopper
- Operates as a manager-of-one-prioritizing high-impact work and pushing beyond assigned asks
What's in it for youAnnual base salary for new hires in this position ranges:
$110,500.00 - $156,000.00
This takes into account a number of factors including work location, the candidate's skills, experience, education level & other job-related factors.
- Competitive Benefit Package*
- Paid Company Holidays, Paid Vacation, Volunteer Time & More!
- Learning & Development Opportunities
- Kenvuer Impact Networks
- This list could vary based on location/region
*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
