Role Summary & ImpactAs an Out-of-Home Manager, you will lead strategic OOH planning and buying across traditional and digital formats. You will manage campaigns from briefing through recommendation, negotiation, production, posting, measurement, and reconciliation, while serving as a key partner to clients, media owners, and internal teams.
Key Responsibilities- Develop OOH strategies based on client objectives, audiences, markets, locations, and the right mix of traditional and digital formats.
- Lead market research, inventory evaluation, RFPs, proposal analysis, and media-owner negotiations.
- Prepare clear recommendations, contracts, budgets, flowcharts, posting instructions, timelines, and creative specifications.
- Manage campaigns through production, installation, posting, proof-of-performance, maintenance, and completion.
- Partner with clients, planning teams, media owners, production vendors, creative agencies, finance, and analytics to deliver campaigns on strategy, on budget, and on time.
- Monitor campaign delivery, resolve posting, production, quality, and billing issues, and maintain accurate financial records.
- Review OOH creative for legibility, scale, viewing environment, and format requirements.
- Present recommendations and campaign results, maintain strong partner relationships, and stay current on OOH market opportunities.
- Manage workflow, review team output, mentor junior staff, and serve as an escalation point.
Requirements- Bachelor's degree or equivalent professional experience.
- At least 3 years of experience in OOH planning, buying, investment, or activation.
- Strong knowledge of traditional and digital OOH formats, media owners, market research, location strategy, production, and measurement.
- Experience managing multi-market plans, RFPs, negotiations, budgets, campaign execution, billing, and reconciliation.
- Strong analytical, organizational, negotiation, presentation, and communication skills.
- Proficiency in Excel, PowerPoint, Word, and Outlook; familiarity with OOH planning and mapping tools is preferred.
- Ability to manage multiple priorities, solve problems proactively, and coach junior team members.
Life at WPP Media & BenefitsOur passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.
US Pay Range
$60,000-$140,000 USD
