Design and execute innovative marketing campaigns in the Children's Division, utilizing data-driven strategies to maximize sales impact while collaborating across departments and engaging with authors to enhance their promotional presence.
Optimize contracts management by overseeing brand licensing agreements, ensuring compliance from negotiation to execution while collaborating across departments to mitigate risks and enhance operational efficiency.
Empower growth by leading a high-performing sales team to develop strategies that enhance revenue and strengthen the Independent Bookstore channel, leveraging data insights and strong relationships within the community to drive success.
Champion the digital product vision and roadmap for Bible Gateway, driving growth through cross-functional collaboration, customer insights, and strategic execution to enhance user experience and achieve business objectives.
Shape the future of marketing for Spanish Bibles and Christian resources by developing and executing integrated campaigns, managing teams, and driving sales through innovative strategies across diverse channels and markets.