BrightEdge is a search engine optimization (SEO) and content performance marketing software company headquartered in Foster City, California. The company was founded in 2007 by Jim Yu and Lemuel Park. BrightEdge's platform is powered by a big data analysis engine, Data Cube, which provides marketers with insights and analysis on how to optimize marketing campaigns and improve content marketing. The company's clients include Microsoft, Adobe, and Hilton Worldwide.