The Queen is hiring a go-to social media guru

“It’s knowing your content will be viewed by millions. It’s finding new ways to maintain The Queen’s presence in the public eye and on the world stage.”

Shutterstock (2), Shaun Jeffers / Shutterstock; Illustration by Joseph Lin / Ladders

Perhaps envious of the roaring social success that Duchess Meghan Markle has had with her carefully curated Instagram account, @sussexroyal, Her Majesty Queen Elizabeth the Second is hiring a digital communication officer.

The job posting appeared this week on the Royal Household’s job board as “Digital Communications Officer for the Queen.”


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“It’s knowing your content will be viewed by millions,” the ad begins breathlessly. “It’s finding new ways to maintain The Queen’s presence in the public eye and on the world stage. This is what makes working for the Royal Household exceptional.”

Now in her 93rd year, Queen Elizabeth still maintains a bustling calendar of public appearances.

“The role of Royal Communications is to engage a worldwide audience with the public role and work of the Royal Family,” the posting reads. “Joining this fast-paced and dynamic team, your challenge will be to manage and oversee the daily news flow on digital and social networking platforms, as well as play a key part of some of the digital projects.”

The hire will be part of a small team and will create content for social networking, their new website, and will research and write articles.

“Whether you’re covering a state visit, award ceremony or Royal engagement, you’ll make sure our digital channels consistently spark interest and reach a range of audiences.”

And it’s not all Instagram and taking pictures of the Queen’s pretty hats, either. You’ll be expected to “hone and shape our digital communications through analytics, monitoring, and exploring new technologies.” Candidates should have experience with digital publishing, creating social media content and using a variety of content management systems.

Hours are an easy 37.5 hours a week, Monday thru Friday, but the pay is a paltry 30,000 pounds, or $38,000 American (depending on experience). Benefits – and lunch – are included.


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Sheila McClear|is a reporter for Ladders and can be reached at smcclear@theladders.com.