An introduction to ‘The ’72 Hours Life’

The 72 Hours Life? Yes, you read that right. We’re discussing how there are 72 hours in a day – at work, no less!

During long work days, you may have felt like the day was 70 hours long, or you may have what seemed like 72 hours of work seemingly imposed upon you with an impossible deadline. However, that’s not what we’re describing here. Above all, I’m here to tell you that The 72 Hours Life is a cure for your challenges, not a symptom of the problem.

Living The 72 Hours Life is an aspirational sentiment of productivity and efficiency, not a call to work like a maniac.

The 72 Hours Life

First of all, it is important to note that The 72 Hours Life is not about obtaining an ever-increasing amount of labor. It’s about organization, productivity, and efficiency, en route to becoming prolific. Also, it’s about getting more and more out of your day by needing to do less and less.

Living The 72 Hours Life empowers you to clear the clutter and discover the shortest, best distance between two points: where you are and your outcome of interest. We focus on best practice implementation, team building and enjoying what you’re doing. In short, it’s about compressing time by maximizing performance.

This is especially important at work. I’m sure you’ll agree that professional fulfillment is much more fully achieved when you’re being productive instead of being stuck under a mountain of unfinished work.

Your work environment and your habits

Along the way to achieving The 72 Hours Life, I’ll start by asking you to assess the things you likely discuss at the water cooler.

How’s your work environment? Are you at a workplace where your views and input are valued, or are you expected to just facilitate an existing plan? Can you contribute to change? Are you part of a team inclusive of management and staff that works in a cohesive manner, or are you part of a totem pole hierarchy where you really don’t know or understand the big picture? Is there flexibility in how work product is attacked? What incentives exist to propel your work performance?

In addition to looking at your work environment, you need to assess your strengths and areas of potential improvement. Also, how do you approach your work? Do you ensure that you know the specific desired outcomes before you start? Are you prone to wait until the deadline to really get things going? Does your job supply you resources to access best practices and support for your job duties? Do you work well within the team structure? Are you organized? Are you able to map a plan?

You’ll note that at this point in the process these are all questions. The first task calls for some analysis of your personal and the organization’s operational infrastructure. Optimal function (productivity) flows from an optimal structure.

Next steps

Our next steps will be to unpack the following topics that affect your work environment and work performance.

  • Being more efficient at work (for workers and employers)
  • Converting dysfunctional work dynamics to a well-functioning team
  • Moving from productivity to efficiency
  • Applying “Five-Minute Efficiency” to big and small work projects

In the meantime, use the insight you’re gaining about yourself and your work environment to start planning. You have more power than you probably allow yourself to have regarding how you reach your peak performance. Begin the process.

There Are 72 Hours in a Day, Using Efficiency to Better Enjoy Every Part of Your Life is available at, Amazon, iTunes, or wherever books are sold. Check out to join our web productivity community and get daily tips and support to enhance your productivity.