Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$80K - $115K *

Drive impactful storytelling and enhance brand reputation through strategic PR initiatives, collaboration with marketing teams, and management of agency partnerships. Elevate your communications skill...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$147K - $220K *

Lead the charge in driving enterprise sales across regulated industries, managing the full sales lifecycle from strategic targeting to contract negotiation, while building relationships with C-suite e...

Colorado, USRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$147K - $220K *

Elevate your career by driving strategic sales initiatives in highly regulated industries. Own the full sales lifecycle, engage C-suite executives, and lead complex negotiations to achieve ambitious r...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $180K *

Accelerate progress at the forefront of CX AI delivery, leading complex programs to measurable outcomes. Manage a diverse portfolio, drive client engagement, and foster innovation in AI-driven solutio...

Toronto, ONRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$200K - $290K *

Contribute to the advancement of cancer therapies by managing analytical development and quality control operations, ensuring compliance with regulatory standards, and collaborating across teams to en...

United StatesRemote

6 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$75K - $90K *

Lead the execution and optimization of programmatic campaigns, collaborating with clients and teams to drive performance. Mentor junior staff while managing complex projects in a dynamic retail enviro...

RemoteRemote

4 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Lead the optimization of cross-pillar workflows, ensuring technical soundness and operational effectiveness. Collaborate with engineering and product teams to enhance product adoption and drive measur...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$80K - $90K *

Shape the future of integrated marketing strategies by owning the creative process from ideation to execution. Collaborate with teams to deliver impactful campaigns that drive performance and renewals...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Media

$95K - $115K *

Join our Strategic Recruitment team to lead executive searches, build talent pipelines, and enhance candidate experiences. Collaborate with leaders to drive transformational change and support our mis...

Arlington, VARemote

1 week ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$80K - $95K *

Take ownership of technical customer engagements, troubleshooting software issues, and enhancing product reliability. Collaborate with cross-functional teams to drive customer success and inform produ...

Texas, USRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$178K - $307K *

Elevate the U.S. Surgical Vision business by leading sales strategy, driving performance, and fostering cross-functional partnerships. Collaborate with teams to achieve revenue goals and enhance custo...

Irvine, CARemote

4 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$201K - $251K *

Elevate access strategies and marketing initiatives for oncology products, focusing on non-clinical value propositions. Collaborate cross-functionally to ensure successful product launches and effecti...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$85K - $95K *

Transform search strategies by leading SEO initiatives that drive organic growth and enhance brand visibility across diverse channels and emerging platforms, while collaborating with cross-functional...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$177K - $278K *

Join a team that's shaping investor narratives and driving strategic communications. In this senior role, you'll engage with the investment community, lead financial disclosures, and collaborate with...

San Francisco, CARemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$175K - $210K *

Lead operational excellence in biopharmaceutical manufacturing, overseeing GMP processes, technology transfers, and clinical supply. Drive strategic initiatives, manage CDMO relationships, and build a...

United StatesRemote

5 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$182K - $215K *

Transform executive engagement by building strategic advisor relationships, designing impactful experiences, and leveraging industry insights to elevate pay governance as a strategic priority for clie...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$194K - $285K *

Lead the end-to-end application lifecycle by shaping product strategy and improving customer workflows, ensuring reliable and secure software deployment across diverse environments while collaborating...

Milpitas, CARemote

Reposted 4 days ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$198K - $230K *

Join a team that's shaping the future of commercial execution by integrating strategies across channels and customers to drive sustainable growth and measurable outcomes in a dynamic, collaborative en...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Food & Beverages

$130K - $140K *

Innovate within the healthcare sector by identifying market gaps and designing impactful products. Collaborate across teams to drive product strategy, ensuring solutions meet industry needs while enha...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$174K - $256K *

Transform the future of payments by leading strategy and execution for next-gen flex cards. Drive growth, collaborate with partners, and shape innovative solutions in a fast-paced environment while in...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$120K - $145K *

Lead cross-functional teams to develop and execute a strategic product roadmap, integrating market insights and performance metrics to drive customer-centric solutions in the diagnostics and genomics...

United StatesRemote

4 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$96K - $118K *

Advance strategic partnerships by managing high-value commercial opportunities from inception to implementation, ensuring seamless coordination among stakeholders and clarity in contractual obligation...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$100K - $120K *

Innovate your career by building agile marketing systems that leverage AI and data. Own the demand generation engine, connecting audience insights and multi-channel campaigns to drive measurable growt...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$280K - $400K *

Empower engineering excellence by leading a growing team to deliver high-quality software solutions while fostering collaboration across teams and ensuring operational scalability...

United StatesRemote

Reposted 5 days ago

  •   11 - 15 years exp.  •   Manufacturing & Automotive

$186K - $232K *

Lead the charge in transforming growth marketing strategies, optimizing core channels, and expanding into high-ROI avenues. Drive AI integration and team development while ensuring data-driven decisio...

San Francisco, CARemote

4 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.